Share this post:
For more than 25 years, IBM has collaborated with the United States Tennis Association (USTA) to help put on one of the greatest events in sports: the US Open. As IBM has evolved and innovated, it has brought those advancements to help improve the US Open experience for fans.
In 2018, that storied tradition continues with the latest advancements in cloud technology. The IBM Cloud is the digital foundation of the US Open. From an IT perspective, it’s the star player of the tournament.
Each year, the US Open must effectively scale from a small, year-round organization to one of the most massive sporting events in the world. For one week, the number of users increases by more than 1,000 percent and the number of page visits increases by over 5,000 percent. IBM Cloud is what makes this massive jump in traffic seamless and efficient.
But the power of IBM Cloud goes far beyond scalabity. To prove it, here are the three core ways IBM Cloud is changing the game:
1. Built for applications.
Only a few years ago, developing all the US Open solutions would have taken a sizeable group of developers and infrastructure specialists. Today, automation tools, APIs and other IBM Cloud capabilities enable a small team of developers to rapidly build applications for any environment.
One great example is SlamTracker, an application designed to complement the action on the court. SlamTracker provides real-time analysis and insights for all matches in progress. The application uses more than 26 million historical data points to analyze what it will take for a player to increase his or her chances to win a match. It pulls everything from serve placement to pace of play as its data sources. This year, it can even show users how the momentum of the match is shifting in real-time.
These are the same powerful application capabilities that IBM Cloud uses to help businesses throughout the world. For example, IBM helps Woodside Petroleum distribute operational information to employees on their oil rigs. Read the case study here.
2. AI ready.
IBM is providing some powerful artificial intelligence (AI) capabilities for the US Open this year. For example, AI Highlights, a suite of capabilities on the IBM Cloud, will analyze factors such as crowd reactions and player expressions to identify the most exciting moments from each match. This will help the US Open team to easily share engaging highlight videos with fans.
Other AI solutions will include a real-time AI Highlights Dashboard for the digital operations team and a virtual concierge chatbot that can answer fan questions on Facebook as well as on the official US Open digital platforms.
AI from IBM is helping businesses provide similar improvements in customer service. For example, IBM uses the same APIs to power Staples’ “Easy Button,” which provides customer support through a company app, Facebook and Slack. Read the case study here.
3. Secure to the core.
Security is a growing challenge for many organizations, but with a high-visibility sporting event like the US Open, it’s an especially massive undertaking.
IBM uses a wide variety of tools to help protect clients, both on the cloud and on premises. For example, AI-based solutions from QRadar will help the US Open security team analyze information and identify threats before they cause harm.
IBM Security solutions help professionals operate 60 times faster than they would with manual protection and address five times as many security events. It’s the same technology that IBM uses to help address 35 billion security events every day for more than 12,000 clients around the world. For example, IBM also uses this technology to proactively protect Cargills Bank customers from cybercriminals. Read the case study.
All of these solutions combine to help keep the US Open safer from threats, more cost effective for the United States Tennis Association and more engaging for fans.
To learn more, visit the IBM Cloud website today.