We put customer experience at the center of your business. With deep expertise in experience strategy and design, data and analytics and platform consulting and implementation harnessing best-in-class solutions, we help you drive transformation across the customer lifecycle, spanning marketing, commerce, sales and service.
IBM and Brand Innovators Present: Croissants and Conversations, June 19 - 22 from 10 - 10:30 AM at the Armani Caffe.Register for these sessions and the all Brand Innovators programming at Cannes.
Monday, June 19th
Get a blueprint for the adoption of generative AI and answers to questions about its many use cases, ethical and security considerations and impact on the future of marketing and experience transformation.
Tuesday, June 20th
Learn how to create an enterprise-wide operating model for CX personalization and explore ways to use data to deliver a more valuable and meaningful experience at every point in the customer journey.
Wednesday, June 21st
Discover how brands are leveraging customer data and purpose-built AI to help unleash creative potential and activate intelligent and personalized customer experiences while driving business value.
Thursday, June 22nd
Learn to create and maintain marketing and design organizations built for the MVP world as talent, technology, operational and financial challenges make many organizations struggle to meet expectations.
Balancing user, business and societal needs using business design to inform our insight-led and outcomes-driven approach.
Leveraging AI, data analytics, IBM Watson® and other innovative technologies to deliver contextual, data-driven experiences.
We offer a consult-to-operate, end-to-end approach spanning strategy, design, development and operations.
We have trusted technology implementation abilities and accelerators, for our own solutions and for our long-standing partners like Adobe, Salesforce and SAP CX.
As a Platinum Sponsor, we hope you'll join us in London on May 10-11 and Nashville June 13-15 to talk all things customer experience.
Register for CX EMEA (London)
Register for CX EMEA (London) Register for CX NAM (Nashville)
Wimbledon teams up with IBM iX to drive AI-powered solutions
The 11th Annual State of Salesforce report identified 4 key trends driving innovation and value with Salesforce
Explore the 5 pillars of personalization that create exceptional CX
Organizations that elevate CX transformation to the status of a formal business priority reported 3x higher revenue than those that did not.¹
60% of the CEOs leading the most financially successful organizations say that delivering better customer experiences are among their highest priorities in the next 2 to 3 years.²
IBM iX helps the world’s most influential companies create experiences, products and services that reinvent their relationships with customers and employees.
We are a platform-agnostic digital commerce services provider, delivering consulting, implementation and operations services to help clients deliver seamless omnichannel buying experiences.
We help companies transform their end-to-end marketing across people, process and platforms to reflect the needs of customers, employees and citizens—designing and delivering personalized experiences powered by data, AI, marketing technology and operations.
Customers and employees demand better experiences. From contact center to field service, we help modernize service operations so companies in any industry can create personalized experiences that drive revenue, maximize business value and increase customer loyalty.
Let’s create a new launchpad for top-line growth and experience-led sales that fosters loyalty. IBM iX helps you transform sales and revenue operations, offering end-to-end services to better understand customers and meet them in their channel of choice.
Accelerate business outcomes with custom built products and platforms. Using deep product engineering expertise, we help you build the right product, the right way, for the right market opportunity to make your digital product a success.
Strategic partnerships
IBM partnered with Boots UK on its e-commerce transformation, increasing digital orders by 42% and growing revenue by 115% over two years.
MOL builds a digital marketing platform to fuel revenue growth and customer loyalty.
Audi UK puts innovation in the driver’s seat and brings smarter experiences to customers.
This year's report has identified four key trends that offer insights into how industry leaders are unlocking the next wave of value with Salesforce.
Transform your contact center from a cost center into a value-generating revenue stream for sustained growth.
The Total Economic Impact™ of IBM iX’s Digital Commerce Services will help you to better understand the benefits and costs associated with this investment.
Learn why work management must evolve and mature into Enterprise Work Management (EWM) to build an effective muscle of change.
As the consumer metaverse progresses through the hype cycle, address opportunities by exploring 5 ways the metaverse creates tangible results for retailers.
This study from Forrester Consulting, commissioned by IBM, describes the Total Economic Impact™ that businesses can expect.