Leading companies are maximizing their Salesforce investments through a holistic approach to business transformation. Explore four trends for unlocking the next wave of value with Salesforce. 

IBM + Salesforce

We don't just create business value, we create progress

Together, IBM and Salesforce have a unique ability to solve our clients' most pressing business problems by combining the power of Salesforce with the right strategy, design, integration and technology to create intelligent experiences, drive innovation at scale, and capture growth opportunities.

We help clients unlock the next wave of value from Salesforce and make their business smarter. With our help, clients can:

  • Co-create human-centered experiences for all of your users.
  • Work smarter with AI, automation and intelligent workflows.
  • Infuse deep industry expertise with custom solutions, assets and accelerators.
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IBM at the 2023 GRAMMYs

IBM Consulting and the Recording Academy teamed up to create a unique GRAMMY experience for its members with Salesforce.

Dreamforce 2022


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Deliver innovation that matters

Experience is entering a renaissance, yet Salesforce remains underutilized. Hear insights from analysts and companies on how to shift investments to prioritize differentiation and unlock new value.

What we do

Work smarter with IBM and Salesforce

When you blur the lines between business units, harnessing data, empowering employees, and creating true headless customer experiences across your business, at speed – that's when the magic happens.

IBM is the undisputed leader in AI-powered intelligent experiences on the Salesforce platform, enabling end-to-end digital transformation through our offerings, capabilities, accelerators and technologies.

Salesforce awards

IBM is a leading Salesforce Partner and the proud recipient of multiple global and regional Salesforce awards.

Tableau Partner Award:

  • Data for Good

2022 Slack Spotlight Award:

  • Digital HQ Excellence

2021 Salesforce Partner Innovation Awards:

  • B2C Commerce
  • Government & Public Sector
  • Transportation, Travel & Hospitality

Salesforce Regional Awards:

  • 2022 UKI Salesforce Partner of the Year
  • 2022 Japan Salesforce Partner Award: Industry Partner of the Year, Financial Services
  • 2021 APAC Customer 360 Implementation & Adoption Partner of the Year•
  • 2021 UK Public Sector Partner of the Year
  • 2021 Switzerland Outstanding Knowledge Partner
  • 2021 Outstanding New Logo Award - CTTI Spain


Featured industries

Discover how IBM's industry approach is infused with Salesforce to address specific industry needs and produce results.

Creating next-gen experiences

Leaders from telecom and media and entertainment industries are using Salesforce to digitize processes and deliver next-generation service experiences that will quickly become the new industry standard.

Transforming service in retail

Learn how IKEA is empowering their agents to create a best-in-class digital service experience that lives up to the streamlined in-store experience customers have come to expect of the iconic brand.

Improving CX in insurance

To meet changing market needs, insurers need to be nimbler, work faster, and make delivering a superior customer experience (CX) their top priority.

How we do it

Improve operational efficiency

Using design thinking, we quickly identify opportunities for operational productivity and growth across your people, workflows and technology, and then redesign your business using Salesforce — one experience at a time.

Drive innovative, measurable outcomes

With an assembly of world-class designers, technical architects and Salesforce consulting experts, our agile IBM Garage™ Methodology enables global collaboration that produces measurable business outcomes.

Understand customer needs with AI

An integrated data and AI strategy provides a deeper understanding of customer and employee needs across your business. The combined power of IBM Watson® and Salesforce Platform makes employee workflows more efficient and customer interactions smarter, easier and more human.

IBM Garage

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