IBM iX is your global experience design partner within IBM Consulting
We take a design-led, data-driven approach to experience transformation
Build your business, by design
IBM iX® is your global experience design partner within IBM Consulting. Working at the intersection of business, design and technology, we help the world’s most influential companies create experiences, products and services that reinvent their relationships with customers and employees. With experience capabilities and partnerships spanning strategy, design, development and operations across a global network of 60 studios, our human-centered approach to business design helps accelerate innovation and transformation at scale.
Cannes Lions 2023
Join IBM @ Cannes Lions 2023
IBM and Brand Innovators Present: Croissants and Conversations, June 19 - 22 from 10 - 10:30 AM at the Armani Caffe.Register for these sessions and the all Brand Innovators programming at Cannes.
Generative AI: A Blueprint for Enterprise Marketers
Monday, June 19th
Get a blueprint for the adoption of generative AI and answers to questions about its many use cases, ethical and security considerations and impact on the future of marketing and experience transformation.
The Promise of Personalization at Scale
Tuesday, June 20th
Learn how to create an enterprise-wide operating model for CX personalization and explore ways to use data to deliver a more valuable and meaningful experience at every point in the customer journey.
Unlocking the Value of Customer Data and AI to Drive Customer Experience Delivery
Wednesday, June 21st
Discover how brands are leveraging customer data and purpose-built AI to help unleash creative potential and activate intelligent and personalized customer experiences while driving business value.
Building High Performing Teams for an MVP World
Thursday, June 22nd
Learn to create and maintain marketing and design organizations built for the MVP world as talent, technology, operational and financial challenges make many organizations struggle to meet expectations.
Benefits
Local resources, global scale
One of the largest experience design practices in the world, with nearly 60 design studios and a global network of strategists, designers, developers, technologists and data architects, with deep industry and ISV expertise.
End-to-end capabilities
As part of IBM, we offer true end-to-end capabilities at scale, from experience strategy to the design, delivery and optimization of employee and customer experiences — harnessing the data, tools and technologies that make them possible.
World-class strategic partnerships
We work with a diverse ecosystem of partners to create value and differentiation through exceptional employee and customer experiences.
IBM at Forrester CX 2023
As a Platinum Sponsor, we hope you'll join us in London on May 10-11 and Nashville June 13-15 to talk all things customer experience.
Insights
Capabilities
Customer experience transformation
We offer customer experience consulting and platform implementation spanning sales, service, marketing and commerce. We help clients define their strategy, choose the optimal platforms based on need, and accelerate time-to-value.
Employee experience transformation
IBM Consulting helps design and deliver human-centered experiences to meet your ever-evolving employee needs with data-driven insights and intelligent workflows.
Product engineering and service design
IBM helps companies build and deploy intelligent products and services that transform industries, drive loyalty and create new revenue streams.
Case studies
Resources
Co-create with IBM Garage
Ideate, build, measure, iterate and scale solutions seamlessly with our end-to-end framework of design thinking, agile and DevOps practices. Achieve speed-to-value and adopt breakthrough technologies through the partnership created with your team and a diverse set of IBM experts in business, design and technology.