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Digital commerce and ecommerce consulting
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Overview

Let’s face it: commerce is complicated. Powerful commerce platforms and AI-driven omnichannel experiences are growth drivers at the heart of business consulting. IBM brings you end-to-end consulting expertise and world-class ecosystem partnerships, spanning digital strategy, design, implementation, integration and operations.

We harness the power of traditional and generative AI, a best-in-class commerce transformation offering and innovative accelerators like the IBM iX Experience Orchestrator—our proven, open-source framework that accelerates our clients’ composable commerce and modernization efforts—to ensure continuous, sustainable revenue generation. The result is insight-led, outcomes-driven customer experiences that build trust and profitably expand your reach and relevance.

Learn about the IBM iX Experience Orchestrator (1:56)
SAP Global SAP Customer Experience Partner Excellence Award 2023

For a second straight year, IBM Consulting was recognized with an SAP Global SAP Customer Experience Partner Excellence Award 2023 for Go-to-Market.

Webinar
Watch our webinar to discover how generative AI can transform your PXM strategy and deliver measurable results for your business.
Capabilities IBM consultants are experts on all commerce, content, marketplace, subscription and payment platforms. Omnichannel commerce experience

Improve customer satisfaction, increase operational efficiency and enhnace revenue growth. With AI-driven performance optimization and intelligent tools, IBM Consulting helps you transform their store operations by bridging physical and digital channels. 

Commerce modernization

Unlock commerce growth by optimizing enterprise commerce infrastructure and leveraging AI-driven insights. Implement, orchestrate and upgrade core commerce platforms while expanding to support new business models. 

Personalization and engagement

Double down on brand relevance with personalized and engaging commerce experiences fueled by actionable insights.

Order management

Get order management functionality that supports both business models and the entire B2C and/or B2B commerce process from order placement through fulfillment. From last-mile experience to SLA compliance, IBM Consulting helps you maximize customer retention.

Product, catalog, content and search management

Deliver exceptional product experiences, driving CSAT, loyalty and sales growth. We enable you to efficiently manage all types of content, ensuring accurate and engaging product data across channels. 

Sustainable commerce

Drive engagement through our ecommerce consulting services aimed at increasing profitability with sustainable commerce and ecommerce solutions.

Co-create with IBM Garage™
Ideate, build, measure, iterate and scale solutions seamlessly with our end-to-end framework of design thinking, agile and DevOps practices. Achieve speed-to-value and adopt breakthrough technologies through the partnership created with your team and a diverse set of IBM experts in business, design and technology. Learn more
If we didn’t have IBM iX helping us establish our omnichannel commerce as quickly as they did, we actually would have lost market share by this point. CIO and CDO Manufacturing Company The Total Economic Impact™ of IBM iX’s Digital Commerce Services Forrester Consulting, November 2022 Explore the Forrester study
Case studies
State Bank of India

State Bank of India creates a mobile financial marketplace on an intelligent platform that puts customers first

TAG Heuer

IBM iX designed and deployed a direct-to-consumer solution for TAG Heuer which opened a new commercial channel.

Frito-Lay

Frito-Lay North America digitally empowers its employees to delight customers using modernized tools and experiences

Insights

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Innovate with AI in your products, ecosystems and more to become an AI-led organization and accelerate progress. Read the report
IBM’s annual consumer study

It’s time to simplify the shopping experience. Discover how to revolutionize retail and commerce with AI everywhere.

The CEO’s guide to generative AI

See how to maximize value from customers and employees with a commerce experience enhanced by generative AI.

Increase competitiveness with generative AI

Shifting consumer preferences and crowded markets have made commerce more complex than ever. Explore ways to simplify processes and gain a competitive edge.

Related solutions Experience, product and service design

IBM iX helps the world’s most influential companies create experiences, products and services that reinvent their relationships with customers and employees.

Learn more about IBM iX
Customer experience consulting

Envision, design and deliver smarter experiences across the customer lifecycle that earn loyalty and trust.

Explore our capabilities
SAP customer experience solutions

IBM iX activates SAP's CX solutions to create customer experiences that improve loyalty and customer retention.

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