Access data of all types
and sources
Hybrid data management enables seamless access, sharing and analysis of all types of data, regardless of its structure or whether it’s stored on-premises, in a public cloud, in a private cloud or in any combination of those deployments.
These capabilities are achieved through the integration of technologies that enable you to analyze a range of new data types and sources—including social, mobile, web and Internet of Things (IoT)—alongside your historical customer and operations data to yield new insights.
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Internal and external data sources can be combined to drive insights such as understanding social sentiment and preventing fraud.
A common SQL engine makes company-wide access, sharing and analysis possible, connecting databases so queries can be written once and run virtually anywhere.
