The common theme among companies and industries arising in the digital economy is a relentless drive to deliver the right offer at the right time to influence a decision—to establish a point of presence.
How can you achieve that impactful moment and evolve it into a deeper customer relationship?
Design integration elements deep into, across and beyond the traditional walls of your organization to help you:
Access and use information anywhere.
Interact with your customers through any device.
Collaborate and innovate to get new offerings to market.
APIs are creating new opportunities to succeed in the digital economy
Evolution of the API economy: Adopting new business models to drive future innovations, from the IBM Institute for Business Value