What is predictive analytics?

Predictive analytics brings together advanced analytics capabilities spanning ad-hoc statistical analysis, predictive modeling, data mining, text analytics, optimization, real-time scoring and machine learning. These tools help organizations discover patterns in data and go beyond knowing what has happened to anticipating what is likely to happen next.

Why IBM predictive analytics?

A flexible and scalable platform for one-to-many analytics

Easy-to-use predictive analytics

Intuitive, cost effective and scalable.

Comprehensive predictive analytics capabilities

Use an extensive library of machine-learning algorithms and statistical analyses in a single platform.

Open source integration

Amplify the power of your analytical projects with R, Python and more

Predictive analytics capabilities

Statistical analysis and visualization

Address the entire analytical process: planning, data collection, analysis, reporting and deployment.

Predictive modeling and data mining

Use powerful model-building, evaluation and automation capabilities.

Linear regression

Linear regression analysis is used to predict the value of a variable, based on the value of another variable.

Logistic regression

Logistic regression (also known as logit model) is often used for predictive analytics and modeling, extending to applications in machine learning.

Data science platform - related products

Prescriptive analytics

IBM prescriptive analytics solutions provide organizations with a way to analyze data and transform it into recommended actions almost instantaneously.

Machine learning

IBM has the leading data science platform that allows you to easily collaborate across teams, use the top open source tools and scale at the speed your business requires.

Data science

Transform your data into tangible business value with the latest, most flexible and open technology. Bring your analytics to the data behind your firewall, and easily incorporate cloud application data and sources.

Predictive analytics for education

As the demand for analytical skills continues to side, competency with IBM SPSS Statistics can help you distinguish yourself as an applicant.


Forrester Study: The Total Economic Impact™ Of IBM SPSS Modeler

Learn how enterprise data science with a visual and programmatic approach can help improve your business results.

Predictive analytics at work for operational efficiency

Learn how a German company used predictive analytics to improve its sales forecast accuracy by up to 22 percent, shrink stock levels and boost working capital.

The Forrester Wave™: Predictive Analytics and Machine Learning Solutions, Q3, 2018

Read this report to learn how predictive analytics and machine learning solutions help data scientists be more productive, and find out why IBM earned a place in the Leaders category.