Maximize insights, ensure trust and improve IT economics

Harness and analyze all data, even real-time data streaming from the sensors and devices that make up
the Internet of Things. Ensure the privacy and security of that data, and put in place the infrastructure to support
advanced analytics. Take advantage of cloud-based services to accelerate innovation.

Cloud services to reinvent the analytics experience

As you expand big data and analytics capabilities throughout your organization, you need to empower all of your business users to access and analyze data for faster insight. Taking delivery of software, solutions, infrastructure, platforms and services on the cloud can accelerate the value of big data and analytics capabilities, offering scalability with limited upfront investment.

Bring powerful analytics to every business user on the cloud

Learn about Watson Analytics

Real-time actionable insight for better business decisions

In today’s continuously changing, always connected business environment, you must make the best possible decisions and put them into action immediately. Real-time actionable insight provides the robust big data and analytics capabilities that allow you to capture, analyze and act on all relevant data, including the stream of data generated by the myriad devices that make up the Internet of Things. Marketers, sales managers, financial analysts and other business users gain the insights they need to act in real time based on timely, trusted data.

Analyze streaming data in real time as it flows through the organization.

Make sense of unstructured data and put it into context with historical, structured data.

Use predictive analytics and advanced algorithms to recommend actions in real time.

Empower decision makers to act on insights in the moment, with confidence.

Reach the right customer with the right offer at the right time


Governance and security for trusted data

To enable decision makers to act with confidence, you need to ensure that the data they use is clean, timely and accurate.
Data governance should be in place throughout the entire lifecycle—from collection and warehousing to storage and disposal. And security and privacy measures should be in place to protect data from both internal and external threats.

The infrastructure to maximize insights

A comprehensive big data and analytics platform needs the support of an infrastructure that takes advantage of technologies like Hadoop to gain insights from streaming data as well as data at rest. Integrated, high-performance systems, whether deployed on premises or on the cloud, can reduce IT complexity and enable your organization to infuse analytics everywhere.