What it can do for your business

IBM® Interact helps marketers enhance customer experiences by delivering relevant and personalized messages where and when the customer engages your brand. This powerful real-time interaction management solution uses current behavior, historical profile data, marketer defined rules and logic, and cognitive self-learning to provide optimal communication during customer interactions. Marketers can achieve more meaningful customer interactions by orchestrating and automating personalized, omni-channel marketing strategies across inbound touchpoints, including websites, mobile and call centers.

placeholder image for video

Increase response rates

Increase response rates in inbound channels—maximize the relevancy of messages presented in real time.

Improve customer experience

Improve each customer’s experience by personalizing their interaction with your company.

Leverage investments

Leverage investments in inbound channels such as websites and call centers.

Key features

  • Optimize strategy for interacting across digital properties
  • Connect inbound marketing with outbound campaigns
  • Cognitive self-learning optimizes messaging
  • User-friendly interface

Product images

Define optimal strategies
Define optimal strategies
Extend inbound marketing
Extend inbound marketing

Learn more

Buy now and get started

Considering a purchase?

Call IBM

1-877-426-3774 Priority code: Watson Commerce

Email an expert

An expert will respond to your email.