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IBM Social Business

Social business starts when you put people at the center.

Amplify the value of human connections.

See what social can do for you

Learn what social can do for you.

Human Resources

Optimize workforce talent and culture.


Amplify engagement and measure impact.


Understand what customers want in real time.


Manage social infrastructures.


Drive enterprise-wide collaboration.


Design and implement social strategies.

Success stories for a range of business needs



Build a social network with a business focus.

More about CEMEX



Connect people with peers for collaborative learning.

More about The Public Policy Institute of New York State, Inc.



Deliver information through a single, social portal.

More about Slumberland

Web series

Follow the action of the A New Way to Startup series and competition

Video and ebook

See the future of work with insights from the IBM Thinkathon


Register now for IBM Insight 2015 and unlock the power of Social

Join us for CeBIT 2015 and the CeBIT “success, made with IBM”
Hanover, Germany March 16-20

Attend CeBIT 2015 to explore this year’s motto “d!conomy,” which refers to the impact that IT and digitization have on society and the economy. Discover the latest IT trends, for instance, how cloud concepts will revolutionize your business processes and enable new, digital business models. Or how connectivity across multiple new channels can ensure successful interaction and communication with your customers. Above all, you can discover the enormous importance data will have and how it can be used to ensure your competitive edge today and in the future.

In Hall 2, booth A10, IBM presents late-breaking highlights ranging from new mobile apps from the Apple partnership to a dinosaur that can answer each and every child’s questions.

Watch the replay of the “A New Way to Work”
live event for IBM Verse

IBM Verse reimagines email for a new way to work. IBM invited an esteemed panel of experts to share their visions for the future of work. How will decisions be made in geographically dispersed organizations? How prepared are we for the era of the porous organization? How can we drive meaningful innovation, as defined by the people whose interests we serve? These are talks you won’t want to miss.

See the future of work

Work is changing. An explosion of new technologies for mobile and social and the arrival of millennials in the workplace are driving massive transformation. To find out how business can keep up, IBM and PureMatter invited some of today’s most innovative thought leaders to explore the future of work at a full-day Thinkathon. #NewWayToWork

A New Way to Startup

IBM is giving 10 millennial-led social business startups a boost, with a chance to compete for exposure, mentorships, IBM technology, and an invitation to TED@IBM. Follow all the action in the A New Way to Startup web series.

Stand Out CrowdChat
Thursday, June 11th
10:00 AM Pacific Standard Time

What does it take to become a thought leader? How do you stand out from the crowd?

Join expert and author Dorie Clark as she talks with IBM Social Business about how to identify the ideas that set you apart, develop those ideas and build a following around them.
#socbizchat @ibmsocialbiz @dorieclark

IBM Insight 2015
October 25 – 29
Mandalay Bay, Las Vegas NV

Join us for IBM Insight 2015 and explore trends impacting collaboration, analytics and cognitive computing. Fuel your business or IT transformation with a dedicated Social track including in-depth educational sessions on topics around Social Business integrated with Watson analytics, driving customer innovation through collective knowledge, and intelligently connecting people with each other using insights. Learn about these topics through industry experts and customers. Share ideas with over 14,000 attendees and build your network in the Social lounge, where you can connect with peers in interest groups focused on popular and trending topics.

Don’t miss an exclusive, live performance by multi-GRAMMY winning artists Maroon 5!

Need to optimize workforce productivity? Want to understand customers and measure marketing performance?


Personalized experiences that cultivate strong customer relationships across channels, devices and time.

Social Collaboration & Digital Experience

An integrated set of tools that enable real-time communications and content management.

Talent Management

Align talent management with business priorities, from recruiting to performance to recognition.

IBM Verse is a new way to work

How many hours each day do you spend in your email? End the tyranny of the inbox with IBM Verse and experience mail that understands you. With a user-centric design, task prioritization and seamless social and mobile capabilities, IBM Verse is more than email; it’s a new way to work.

Sign up now

IBM Verse
Millennials in the workspace

Learn how Millennials are reshaping B2B marketing

The Millennial generation prioritizes transparency, relevancy and engagement from consumer brands, but what do Millennial decision makers value in B2B interactions? Read the new report from IBM Institute for Business Value to see the data about these generational preferences and learn how to connect with the next generation of B2B decision makers.

Read the report

Watch the talks from TED@IBM

TED@IBM is a unique forum that invites creators and innovators to tell stories about how technology, data, and analytics impact our lives today, and how emerging trends will shape the world of tomorrow. Watch talks from the inaugural 2014 event to see how these pioneers are reimagining our world, and get ready for TED@IBM 2015.

See all the videos
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Priority code: Social