Redefine work: an IBM
point of view

A cognitive organization enables people to be the best individual performers and team members they can be. It engages us to stay in the flow, so that we can know more, achieve more and drive outcomes.

IBM has the vision and expertise to help your enterprise become cognitive. Watson capabilities from IBM will help transform your people and redefine work. Start becoming a cognitive organization with the power of Watson. Read the point of view.


IBM is changing the way people work

What are others saying about how they will work in the new era of cognitive business? Learn more #workwithwatson

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Gartner Magic Quadrant

IBM named a Leader for the 9th consecutive year in Gartner Magic Quadrant for Web Conferencing.

Web conferencing is emblematic of the dynamic blend of content and collaboration in the digital workplace. Read this 2015 report and learn why IBM is positioned as a Leader in the Gartner Magic Quadrant

MWD Advisors

MWD Advisors: The social collaboration vendor landscape, December 2015

Find out why IBM is a key vendor for Enterprise Social Networks (ESNs), internally and externally-facing communities, and HR and talent management.

Gartner Magic Quadrant

Learn how Millennials are reshaping B2B marketing

Read how Millennial purchasing preferences shape B2B decisions in IBM's Business Value report.

Browse IBM dev tools and trial offers


A Toolkit for Developers

A toolkit for developers

Develop integrated applications for IBM SmartCloud using the IBM Social Business Toolkit.

Solutions from the Cloud Marketplace

Social solutions in the Cloud Marketplace

Choose from hundreds of IBM and Business Partner services across the cloud spectrum.

Get complimentary research


Browse IBM dev tools and trial offers


Gartner Magic Quadrant

IBM named a Leader for the 9th consecutive year in Gartner Magic Quadrant for Web Conferencing.

Web conferencing is emblematic of the dynamic blend of content and collaboration in the digital workplace. Read this 2015 report and learn why IBM is positioned as a Leader in the Gartner Magic Quadrant

MWD Advisors

MWD Advisors: The social collaboration vendor landscape, December 2015

Find out why IBM is a key vendor for Enterprise Social Networks (ESNs), internally and externally-facing communities, and HR and talent management.

A Toolkit for Developers

A toolkit for developers

Develop integrated applications for IBM SmartCloud using the IBM Social Business Toolkit.

Solutions from the Cloud Marketplace

Social solutions in the Cloud Marketplace

Choose from hundreds of IBM and Business Partner services across the cloud spectrum.

Gartner Magic Quadrant

Learn how Millennials are reshaping B2B marketing

Read how Millennial purchasing preferences shape B2B decisions in IBM's Business Value report.