Register for a special session: Digital Reinvention in the Cloud

Attend morning and afternoon sessions on 28 February, 2017 for an insight-packed IBM event focused on how to transform your business with digital.

Please note that you will need a valid Mobile World Congress conference pass to attend this IBM session.

Mobile & Cognitive: Business by Design

10:00–13:00
Hall 8.0, NEXTech, Theatre BC


Join CEOs and senior business leaders who are combining strategy, technology and creativity to digitally reinvent their business. You’ll hear how:

Scandinavian Airlines used Design Thinking to re-imagine the travel experience for flight attendants and passengers.

BP put customer experience at the core of its digital strategy and quickly scaled for global reach.

You'll also hear about new delivery models that can give your business the first-mover advantage.

Reinvent with Mobile, IoT and Cognitive

15:00–19:00
Hall 8.0, NEXTech, Theatre B


Join CIOs and CTOs who are forging new technology combinations to radically improve operations, re-imagine experiences and drive business value. You’ll learn how:

SimpleC is transforming models of care for patients with memory loss using cognitive and mobile.

EPEL – Centers for Arts, Culture and Tourism of Lanzarote in Spain is setting a world-class standard for tourist experiences.

VineSleuth uncovered a profitable new retail market while bringing personalized wine selection to the mass market.

Other innovators are disrupting industries with Internet of Things, cognitive, cloud, mobile, analytics and more.

Create with Watson

Cognitive isn’t a vision for the future – it’s a transformative force for business reinvention right now. Get engaged with IBM at Mobile World Congress to learn more.

See cognitive and cloud solutions in action at the IBM booth

Hall 3, Booth 3.H30. Engage with IBM Telecommunications executives and schedule a tour of our private solutions lab.

Reinvention

Reinvention now!

Take a virtual reality tour to see how you can deliver powerful user experiences and services that drive business growth.

card reinvent

Transformation cities

Immerse yourself in an A/R journey about how mobile is transforming travel and transportation experiences.

Reinvention

Reinvention now!

Take a virtual reality tour to see how you can deliver powerful user experiences and services that drive business growth.

Increase your digital reinvention IQ with latest blog postings

Contact IBM Mobile

IBM Mobile