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Prepare for the future of retail with AI and hybrid cloud technologies

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Transform the retail experience with AI

In a consumer landscape saturated with goods, modern retail businesses need the latest technology to keep a competitive advantage when it comes to customer needs, IT services and the overall retail experience.

With business intelligence and generative AI, retailers can achieve new levels of digital transformation in areas like:

  • Customer behavior forecasting
  • Supply chain optimization
  • Personalized marketing 
  • Seamless ecommerce experiences
  • Smart checkout and self-service functionality
  • Inventory management 
  • Business growth

Learn how IBM retail technology solutions can help retailers optimize, promote sustainability and deliver a seamless omni-channel retail customer experience.

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Use cases

Explore real-world applications for AI in retail.

Application modernization Customer experience Human resources Supply chain

Retail technology solutions

Boost productivity in retail

Accelerate the impact of generative AI in core workflows to drive productivity in your retail business.

Engage shopping experiences

Elevate the shopper experience with generative AI assistants for retail that can make shopping faster, easier and more precise than ever before.

Maximize your retail ROI

Innovate within traditional frameworks with a flexible, open ecosystem and hybrid cloud that helps you devote more services to your retail customers.

Deliver differentiated customer experiences

Create valuable customer relationships, improve sustainability and profitability for your bottom line with IBM retail consulting service.

Streamline your Scope 3 emissions management

Apply the power of AI and the speed of automation to improve supply chain management, resiliency and sustainability.

Secure data and identities in your retail business

Success in hybrid cloud and AI begins with security to manage financial and reputational risk.

Case studies Max Mara

The upscale, ready-to-wear clothing company redesigns order-to-cash for a better buying experience.

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Edeka

German supermarket improves operations with natural language support and generative AI using IBM Watson® Discovery and IBM® watsonx.ai™.

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Natura & Co

Multinational cosmetics company achieves significant cloud cost savings while optimizing customer experience.

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Carhartt

Iconic American clothing company drives international growth while saving USD 1.1 million with IBM i, IBM® Power Systems™ and IBM Storage.

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John Lewis & Partners

Department store successfully migrates to a next-generation, cloud-based system to streamline its operations.

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TAG Heuer

Luxury watch company shines online during COVID-19 by confronting disruptions with a digital engagement engine.

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Ready to transform your retail business?

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