Living our values:
Dedication to every client’s success
“Put the client first.”
“Listen for need, envision the future.”
“Share expertise.”
Innovation that matters — for our company and for the world
“Restlessly reinvent — our company and ourselves.”
“Dare to create original ideas.”
“Treasure wild ducks.”
Trust and personal responsibility in all relationships
“Think. Prepare. Rehearse.”
“Unite to get it done now.”
“Show personal interest.”
Living our values
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“Put the client first.”
“Listen for need, envision the future.”
“Share expertise.”
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“Restlessly reinvent — our company and ourselves.”
“Dare to create original ideas.”
“Treasure wild ducks..”
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“Think. Prepare. Rehearse.”
“Unite to get it done now.”
“Show personal interest.”
Forward thinkers
At IBM, work is more than a job — it’s a calling
IBM’s greatest invention is the IBMer. We believe that progress is made through progressive thinking, progressive leadership, progressive policy and progressive action. For that reason, we manage the brand to be highly esteemed and valued by forward-thinking clients, employees, communities, investors and the general public worldwide.
The best and brightest of our best and brightest
Every year, an elite contingent of IBMers earns the title of IBM Fellow. The 2018 class continued the tradition, pursuing excellence in locations as diverse as clean rooms, lakes and IBM Garages.
IBM Fellows include a Kyoto Prize winner, a Presidential Medal of Freedom winner, five Turing Award winners and five Nobel Prize winners. Collectively, they have fostered some of the company’s most stunning technical breakthroughs.
Transforming industries and society
At IBM Research, we invent things that matter. We are a community of thinkers. We make a lasting impact on our industry and the world.
Our scientists are pioneering the future of artificial intelligence, creating breakthroughs like quantum computing that will allow us to process information in entirely new ways, defining how blockchain will reshape the enterprise, and so much more. We are driven to discover.
Our leadership
“We remain dedicated to leading the world into a more prosperous and progressive future; to creating a world that is fairer, more diverse, more tolerant, more just.”
—Virginia M. (Ginni) Rometty, Chairman, President and Chief Executive Officer, IBM
Forward thinkers
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IBM’s greatest invention is the IBMer. We believe that progress is made through progressive thinking, progressive leadership, progressive policy and progressive action. For that reason, we manage the brand to be highly esteemed and valued by forward-thinking clients, employees, communities, investors and the general public worldwide.
Imagine what you could do and experience.
Meet some IBMers: Their experiences are diverse, unlimited and far-reaching →
Passion projects: Compulsively creative IBMers make innovation a way of life →
Innovation explanations: IBM experts share insights into the now and the next →
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Every year, an elite contingent of IBMers earns the title of IBM Fellow. The 2018 class continued the tradition, pursuing excellence in locations as diverse as clean rooms, lakes and IBM Garages.
IBM Fellows include a Kyoto Prize winner, a Presidential Medal of Freedom winner, five Turing Award winners and five Nobel Prize winners. Collectively, they have fostered some of the company’s most stunning technical breakthroughs ― from the Fortran computing language to the systems that helped put the first man on the moon to the Scanning Tunneling Microscope, the first instrument to image atoms.
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At IBM Research, we invent things that matter. We are a community of thinkers. We make a lasting impact on our industry and the world.
Our scientists are pioneering the future of artificial intelligence, creating breakthroughs like quantum computing that will allow us to process information in entirely new ways, defining how blockchain will reshape the enterprise, and so much more. We are driven to discover.
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“We remain dedicated to leading the world into a more prosperous and progressive future; to creating a world that is fairer, more diverse, more tolerant, more just.”
—Virginia M. (Ginni) Rometty, Chairman, President and Chief Executive Officer, IBM
IBM brands
The AI platform for business
Powered by machine learning, Watson helps you uncover deep insights, learn more from less data, and reimagine how you work
Watch IBM Watson can do more with your data (0:40)
The cloud for smarter business
Build with advanced data and AI tools on IBM Cloud – the full-stack cloud platform that spans public, private and hybrid environments
Watch Meet "Mombo" of IBM Cloud (2:40)
Expertise to transform your enterprise
With the proven ability to change entire industries, IBM Services helps lead a pragmatic journey to cloud and AI, so you can grow through digital reinvention
Watch IBM smart services (0:40)
Prepare for tomorrow’s cyber threats
In an uncertain world, IBM Security confronts the most challenging cybersecurity problems to protect the faces behind the data — your customers
Watch IBM unveils industry’s first security operations center on wheels (1:58)
The world is our lab
With 3,000+ researchers in 12 labs on six continents, IBM Research pioneers the most promising and disruptive technologies in AI, blockchain and quantum computing
Watch IBM RXN for chemistry (0:58)
Building blocks of next-gen IT architecture
As the cornerstone of your enterprise architecture, IBM Infrastructure combines the hardware and software that drives digital transformation
Watch IBM Workplace Virtualization Services overview | IBM (2:17)
IBM brands
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Powered by machine learning, Watson helps you uncover deep insights, learn more from less data, and reimagine how you work
Watch IBM Watson can do more with your data (0:40)
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Build with advanced data and AI tools on IBM Cloud – the full-stack cloud platform that spans public, private and hybrid environments
Start building with the cloud →
Watch Meet "Mombo" of IBM Cloud (2:40)
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With the proven ability to change entire industries, IBM Services helps lead a pragmatic journey to cloud and AI, so you can grow through digital reinvention
Watch IBM smart services (0:40)
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In an uncertain world, IBM Security confronts the world’s most challenging cybersecurity problems to protect the faces behind the data — your customers
Build a healthy security environment →
Watch IBM unveils industry’s first security operations center on wheels (1:58)
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With 3,000+ researchers in 12 labs on six continents, IBM Research pioneers the most promising and disruptive technologies in AI, blockchain and quantum computing
Watson link, don't forget the URL →
Watch IBM RXN for chemistry (0:58)
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As the cornerstone of your enterprise architecture, IBM Infrastructure combines the hardware and software that drives digital transformation
Watson link, don't forget the URL →
Watson link, don't forget the URL →
Watch IBM Workplace Virtualization Services overview | IBM (2:17)
Client stories
Hyperlocal weather insights keep NASCAR on track
Weather intelligence can mean the difference between a checkered flag and a dangerous crash. NASCAR WeatherTrack helps officials with logistics, so teams can tune cars faster and drivers will be ready for light rain in turn three.
See how The Weather Co. and IBM Cloud fuel WeatherTrack →
IBM Cloud helps retailers make the right offers
Working with IBM, Bison Schweiz AG integrated localized weather data into its ESL Manager solution, creating labels that respond to changing weather conditions to help shoppers make smarter purchases.
See how this partnership makes shelf labels weather-aware →
Designers should focus on creativity, not repetitive tasks
Automation seems the antithesis of creativity – yet it certainly can boost it. When Fuga Technologies used IBM Cloud to create an automated SaaS delivery model, it saved its clients millions ... and probably saved some designer's sanity too.
Learn how this cut production time by 90% →
DB Systel thinks simplicity is the best way to travel
What if all the transfers in your travels or commute could be combined into one digital ticket paid as a single fare? Your new favorite travel companion just might be distributed ledger technology.
Learn how blockchain can create a revolutionary journey →
Analytics uncovers a $30,000 billing error
Resource efficiency and smart decision-making help keep tuition costs down. So does detection of data errors that went unnoticed until a new analytics program uncovered it — and won over even non-technical users.
Read how TRIRIGA Facility Operations made a difference →
Client stories
Hyperlocal weather insights keep NASCAR on track
Weather intelligence can mean the difference between a checkered flag and a dangerous crash. NASCAR WeatherTrack helps officials with logistics, so teams can tune cars faster and drivers will be ready for light rain in turn three.
Client stories
IBM Cloud helps retailers make the right offers
Working with IBM, Bison Schweiz AG integrated localized weather data into its ESL Manager solution, creating labels that respond to changing weather conditions to help shoppers make smarter purchases.
Client stories
Designers should focus on creativity, not repetitive tasks
Automation seems the antithesis of creativity – yet it certainly can boost it. When Fuga Technologies used IBM Cloud to create an automated SaaS delivery model, it saved its clients millions ... and probably saved some designer's sanity too.
Client stories
DB Systel thinks simplicity is the best way to travel
What if all the transfers in your travels or commute could be combined into one digital ticket paid as a single fare? Your new favorite travel companion just might be distributed ledger technology.
Client stories
Analytics uncovers a $30,000 billing error
Resource efficiency and smart decision-making help keep tuition costs down. So does detection of data errors that went unnoticed until a new analytics program uncovered it — and won over even non-technical users.
Iconic moments in IBM history
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1928: The punch card and the US Census
IBM punch cards become the industry standard for the next 50 years, holding nearly all of the world’s known information and enabling unprecedented large-scale projects such as the US Census. IBM continues to hold more US patents than any other company.
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1932: Cloud computing before the cloud … and computers
The IBM Service Bureau is created to help companies who can not afford to buy IBM machines. In a precursor to the modern cloud computing model, tabulating and calculating power can now be rented and partitioned.
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1936: Social Security, made possible by IBM
IBM works with the government on the US Social Security Act of 1935, tabulating employment records for 26 million Americans — the largest accounting project of its time.
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1937: Fill in the bubble
The IBM Type 805 International Test Scoring Machine gives rise to the familiar fill-in-the-bubble test sheets. It uses the conductivity of pencil marks to sense correct and incorrect answers, saving millions of academic and professional test-scoring hours.
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1952: The inception of digital storage
IBM makes it possible for magnetic tape to become a viable data storage medium, introducing the world to the idea of digital storage and marking the transition from punched-card calculators to electronic computers.
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1953: The first heart and lung machine
Using a heart-lung machine built by IBM, Dr. John H. Gibbon Jr. of Philadelphia’s Jefferson Medical College performs the world’s first successful open-heart surgery on a human. Millions of lives will be saved each year by this technology and its successors.
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1956: AI before AI
The first self-learning program is written by Arthur L. Samuel, who programs an IBM 704 to play checkers and learn from its own experience. It is considered the first demonstration of the concept of artificial intelligence.
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1957: 60+ years of FORTRAN
Still in use today, FORTRAN opens the door to modern computing. Possibly the most influential software product in history, FORTRAN liberates computers from the exclusive realm of programmers and opens them to nearly everybody else.
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1961: The birth of speech recognition
William C. Dersch demonstrates Shoebox at the 1962 World’s Fair in Seattle. The machine recognizes 16 spoken words and converts them to electronic impulses to perform arithmetic computations, creating the speech-to-text path for Siri, Alexa and Watson AI.
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1962: SABRE: the genesis of eCommerce
IBM and American Airlines launch the first computer-driven airline reservation system. This is the precursor for the entire universe of electronic commerce in use today, from eBay to Amazon.
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1969: The first men on the moon
In one of the great engineering feats in human history, IBM builds the computers and writes many of the complex software programs for the Apollo missions, landing Lt. Neil Armstrong and Col. Buzz Aldrin on the moon and guiding them back safely to Earth.
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1970: Charge it — the magnetic swipe strip
IBM’s inception of the magnetic swipe strip on credit cards changes the way commercial transactions are enacted. An entirely new industry of processing machines and programs is born, revolutionizing travel and security access.
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1971: The world’s first floppy disc
With the invention of the IBM floppy disc, storage becomes powerful, affordable and — most important — portable. More than 5 billion floppies will be sold through the 1990s, making this one of the industry’s most influential product introductions ever.
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1973: The UPC bar code
Supermarkets start scanning UPC bar codes invented by IBMer Norman Woodland. The technology transforms the retail industry, with UPC codes now tracking everything from clothing to dairy cows.
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1980: IBM patents LASIK surgery
Using lasers so precise they can write on a human hair, IBM is granted the first patent for LASIK surgery technology. More than 30 million people worldwide will enjoy improved vision and quality of life.
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1981: Introducing the IBM PC
The PC revolution begins with the debut of the IBM Personal Computer, the smallest and most affordable computer to date. Computing goes mainstream, beyond hobbyists and into the realm of common household commodity.
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1986: Scanning tunnel microscope wins the Nobel Prize
IBM scientists win the Nobel Prize for the scanning tunnel microscope, which will eventually be used famously in the manipulation of atoms — atoms! — to spell I-B-M. The impact on microelectronics and nanotechnology is global.
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1997: AI defeats a reigning chess champion
IBM Deep Blue supercomputer defeats the best chess player in the world. Thinking computers take a giant leap forward toward the kind of artificial intelligence that we know and use today.
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2011: First AI to understand fluid language
IBM Watson defeats the champions of the TV quiz show Jeopardy!. In this unprecedented demonstration of natural speech recognition and cognitive computing, Watson understands and responds accurately to colloquialisms, puns and sarcasm.
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2018: The Summit of supercomputing
In 1961, the IBM 7030 was the world’s first transistorized supercomputer. In 2018, the Summit supercomputer boasts the most powerful processor on the planet. Summit reaches speeds of 200 petaflops in a new computing architecture, purpose-built for AI, on technologies available to all businesses.
Corporate responsibility
Corporate responsibility
IBM Corporate Responsibility Report
Learn how we put smart to work for our company and the world
The P-TECH paradigm
An Expert Insights study from the IBM Institute for Business Value explores the schools’ methods and successes
Doing good in the cognitive era
Augmented intelligence can benefit social services, public safety, education and our environment
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