Delivering Powerful Solutions for the Changing Market

At IBM Watson Campaign Automation, we understand marketers’ needs and the challenges of reaching customers in the constantly changing world of marketing.  As a result, we offer digital marketing software that helps marketers transform the customer experience — increasing engagement and driving revenue.

Marketing Automation

Create personalized emails and capture, qualify and nurture leads

Analytics

Make more informed decisions that drive better results.

Budgeting & Planning

Optimize your marketing investments for maximum ROI

Weather FX

Infusing weather intelligence into your digital marketing

Mobile & Social Engagement

Smarter mobile and social engagement

Integrations

Extend the power of IBM Watson Campaign Automation

Resources

Learn more about Watson Campaign Automation

IBM Business Partner Ecosystem

Become Part of a Powerful Network

Digital Marketing Agencies

Know More, Do More and Deliver More with IBM Watson Marketing

Find out which edition is right for you