Stephen Mello

IBM Digital Experience: the power to just get it done

    IBM Named Leader in Gartner’s first Magic Quadrant for Digital Experience Platforms Praised for our market understanding, AI, and functional breadth ================================ Getting the job done. It’s a check mark on your to-do list, a feeling of accomplishment, and frequently, a way of evaluating success. Your digital experience team is under daily pressure […]

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Cognitive Technologies Are Bringing Back the Personal Retail Experiences of the Past

The use of multiple channels in one transaction is now business as usual for consumers, and this “new normal” offers retailers a great opportunity to differentiate themselves. In a recent IBM consumer expectation study, 74% of consumers surveyed said that in-store pickup of an online or mobile purchase is important for them in choosing to […]

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Why Cognitive is Transforming Order Fulfillment

With the proliferation of Omni-channel commerce, the complexity of global supply chains, and ever increasing customer expectations, order management has never been more critical. But, the costs and complexity of providing this level of service are straining the limits of traditional order management systems. Current OMS systems are struggling and margins are shrinking. How can […]

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There’s a Better Way to Manage Content

What if your content management system knew your content? Learn more about cognitive content and Watson Content Hub here. ******************** As I meet with brand leaders, I hear their stories about how they’re managing content. At IBM, we strongly believe in the power of content. Great content is key to attracting, inspiring and converting customers. […]

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IBM Commerce Insights: First Steps to Cognitive Commerce

One of the best parts of my job is how much time my team and I get to spend talking with customers. As the leader for IBM eCommerce & Merchandising, my team spends a lot of this time working with customers as we design new capabilities for our solutions like IBM WebSphere Commerce, IBM Sterling […]

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