Winning The Mobile Game (Even When The Rules Keep Changing)

Marketers already understand that mobile is dramatically changing the way consumers interact with brands across multiple industries. Up to a third of online shopping will take place via mobile devices this year. And according to a recent report by Forrester Research, nearly a third of the world’s population is equipped with smartphones. That kind of […]

Continue reading

Making The Most Of Mobile: Delivering Relevant, Timely Push Messages

Your customers are constantly on the move. Without a mobile engagement strategy, you run the risk of losing contact with customers and reducing their loyalty to your brand. To maintain a heightened level of contact, you need to embrace the fact that mobile devices are an ever-present aspect of your customers’ lives. Mobile provides an […]

Continue reading