eCommerce & Merchandising

Dynamic Pricing Try and Buy: Diving into the Sample Data

[Check out the previous post from the author, where she discusses why you should sign up for a trial of IBM Dynamic Pricing.] To sum up, you can: Create pricing recommendation in minutes, not hours Reprice in real time Sense and respond to out-price the competition Bring online and offline pricing together Leverage cognitive capabilities […]

eCommerce & Merchandising

Retail innovation starts with understanding that yesterday’s retail experiences are dying and good riddance

Leading analysts agree that customer experience is a key battleground to differentiate and compete. After all, a “delightful” and frictionless customer experience yields increased satisfaction, loyalty, advocacy and customer lifetime value. But what is customer experience and how do retailers invest in new strategies and technologies to win? One of the biggest cross-industry and global […]

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Ship From Store: Easier or Harder Than You Think…It Depends

Shipping costs matter It’s hard to imagine a current retailer that’s not at least a little bit concerned about the potential competitive incursion of Amazon on their business. But, beyond the obvious price and product assortment aspects of competing against Amazon, there’s an area where many retailers have a competitive asset that they’re overlooking…it’s called […]

IBM and Aricent Announce Expanded Partnership to Securely Connect Digital Business

IBM and Aricent Announce Expanded Partnership to Securely Connect Digital Business Today, IBM and Aricent unveiled a new collaboration for Connect:Direct, Connect:Express and Connect:Enterprise assets. IBM has led this market for over 30 years and this innovative partnership will enable this trusted offering, a defacto standard in file transfer for banks, to grow in its […]

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Stay on Top of the Content Management Challenge with a Cognitive CMS

It’s no secret that the way in which we shop has changed dramatically over the last decade. Today’s consumers are savvy online shoppers who know exactly what they want. Instead of hitting the high street, consumers are going online and using multiple touch points across many different channels to compare products, leave reviews and make […]

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#WatsonCommerce Tweetchat: What Makes a Customer Experience a Memory

Being a seasoned shopper like myself, I’ve seen the good, the bad… and unfortunately for a few brands – the UGLY. While I don’t consider myself to be that “pesty” shopper who expects to be treated as if I’m the only person in the store, I do appreciate a little extra attention, especially when I […]

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Blockchain: One Truth Across Networks for the Supply Chain

Ah, blockchain – it’s certainly having a moment, isn’t it? As the backbone of bitcoin, the enigmatic technology first seemed relevant to finance alone. But these days, the possibilities for blockchain are widespread. Healthcare records, music rights, public data – blockchain articles parade all over my Twitter feed. Slowly, but surely, blockchain is clanging its […]

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Bringing Cognitive to Knowledge Management in Supply Chain

“Knowledge is power,” declared Francis Bacon, the English philosopher whose advocacy of the scientific method helped spark the scientific revolution. The famed writer Anton Chekhov joined the historical dialog, noting that, “Knowledge is of no value unless you put it into practice.” Dale Carnegie, the American writer, and perhaps the father of corporate training, agreed, […]

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Complete Payments Solution for Online Marketplaces Introduced

An online ‘marketplace’ is a centralized trade exchange for buyers and sellers of goods and services managed by the marketplace operator. Well-known marketplaces include services like Avvo for legal advice, Fiverr for creative services, TaskRabbit for small jobs or Thumbtack for local services work. As a marketplace provider, accepting payments can be daunting. When you […]

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Brand Relationship: When Is It Most Vulnerable?

Every retailer works to create and maintain a strong brand relationship with its customers. [In this case I’m talking about the retailer’s brand, not a product brand.] They want that brand to represent something that ties a consumer to them in a way that supersedes price, proximity, marketing hype, etc. as the primary selection criteria. […]

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4 Key Takeaways from Amplify 2017

Las Vegas, Nevada – conjures up all kinds of frivolous images, doesn’t it? What goes on in Vegas stays in Vegas right? Well, I’m about to depart from that as I share my thoughts on a fascinating time spent at IBM Amplify – the conference which brings you the message of Watson cognitive computing capability, […]

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IBM Dynamic Pricing: Your Merchandising Secret Weapon

As an online retail merchandiser, you probably spend your day trying to find that optimal price for your products. You  make business decisions based on intuition and what “worked in the past,” with limited analytical insights to drive sales and increase revenue. You may be responsible for hundreds or even thousands of individual products. Are […]

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Top Supply Chain Trends for 2017

As much as 65% of the value of a company’s products or services is derived from its suppliers – and its supply chain.[1] Of course, this is dependent on several factors, including the industry in which the company operates. Regardless, this statistic illuminates the supply chain’s value and importance. Global businesses have a significant and […]

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Cognitive is a Journey, Not a Moment

At this year’s Amplify conference in Las Vegas, there was one major theme echoing throughout the MGM Grand — cognitive is a journey, not a moment. In my role as a technology strategist in IBM’s Cognitive Incubation Lab for Watson Customer Engagement, the idea of the cognitive journey rings very true but my view comes […]

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Data Analytics: The Foundation for a Smarter Supply Chain

There’s a lot of buzz around Big Data and data analytics in leading supply chain organizations. But what’s all the buzz about? And how can supply chain organizations apply data analytics to improve their operations and outcomes? In layman’s terms, Big Data is equivalent to “massive amounts of data” or perhaps even “all data.” It […]

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