Infrastructure

N Brown Group finds the perfect fashion fit with IBM Cloud and Oracle

Share this post:

N Brown Group IBM OracleWho really wants to shop at retailers where the fashionable clothes you want aren’t stocked in a size that will fit?

That’s one reason why more than 4 million customers choose to shop online from the privacy and comfort of their homes at N Brown Group, a leading specialist-fit fashion retailer with more than 140 years of experience. The company boasts key retail brands JD Williams, Simply Be and Jacamo, and is all about democratizing fashion, focusing on the needs of underserved customer groups.

Partnering with IBM

N Brown Group partnered with IBM as part of its transformation into an online retailer, adopting the Oracle Applications suite, which is supported by the IBM Cloud for Oracle Applications platform-as-a-service (PaaS) offering. It also uses the IBM infrastructure-as-a-service (IaaS) offering to seamlessly integrate with core, existing N Brown Group on-premises, legacy systems to host its new digital platform.

IBM Services were a key strategic partner through the whole program delivery. They were involved in design, build, test and implementation to get the best outcome for N Brown group.

Moving from administration to innovation

With its IBM Cloud solution in place, the company can  adapt rapidly to changes in the fashion industry, given that it’s equipped with the background requirements for performance and reliability.

Since IBM manages the infrastructure and Oracle applications on the cloud, the IT department is free to focus on adding value to the business. N Brown has moved IT from administration to innovation.

The company can also scale in new ways to support seasonality and peak periods of the business, as well as the unforeseen future demands of the ever-changing retail fashion landscape.

People around the world are looking for ways to get fashion that fits and makes them feel good, with an excellent customer experience. That is the driver that led N Brown Group to take steps towards its transformation. It’s also the entry point into new marketplaces and geographies.

Learn more about IBM Cloud services.

Read the press release and find more details in the case study.

More Infrastructure stories

IBM signs agreement to help Juniper in journey to cloud

Networking vendor Juniper Networks and IBM Services announced a seven-year, $325 million agreement this week through which IBM will help enhance Juniper’s infrastructure, applications and IT services. As part of the agreement, IBM Services will use IBM Services Platform with Watson to help manage support systems including data and voice networks, data centers and the […]

Continue reading

4 benefits microservices architecture can bring to integration

While some of its benefits go back to development practices as old as Unix, the modern concept of microservices architecture originated at born-on-the-web companies in the last decade. At first, many observers were skeptical microservices could work outside of a few web-based firms. These days, companies from a wide range of industries have successfully embraced […]

Continue reading

Grupo IFM keeps pace with the fast-moving IT services industry with IBM Cloud

Increasingly, as businesses seek to drive digital transformation, they are looking to outsource the lower levels of IT management to specialist providers. At Grupo IFM, we provide corporate services, including IT services, to our member companies. This includes helping them unify their information systems to optimize costs and resources. To deliver value, we constantly need […]

Continue reading