IBM Cloud Pak for Data for financial services
Enhance customer experience and trust with a data fabric designed for customer 360° views, automated privacy and more
Invest in customer trust and build excellent experiences
We’re entering a new era of banking: Customer expectations are at an all-time high, while organizations strive to provide unique value. At the same time, concerns on how personal data is used are rising. To stay ahead, banks need to build trust with new and current clients.
IBM Cloud Pak® for Data empowers banks to achieve growth while building trust through a data fabric, responsibly providing 360° customer views to create excellent experiences without sacrificing privacy.
Why IBM Cloud Pak for Data for financial services?
Provide excellent, customer-centric experiences.
Deliver personalized, richer services and products
Bring data together and gain holistic insights to personalize offers and identify new opportunities.
Build trust in your data
Create a connected data foundation to accelerate insights by enabling access to compliant, recent data.
Expedite change with automation
Transform at scale with automated privacy, data management and AI capabilities.
Helping banks
Put trust to your advantage
Put trust to your advantage
Build customer trust and gain a competitive edge by protecting data with AutoPrivacy. Support de-identification, manage consent and know what data you have and where it resides. IBM Cloud Pak for Data provides a unified framework to manage the use of sensitive data. With automated data protection and cataloging, meet regulatory compliance and create excellent customer experiences.
Connect data
Connect data
Unify fragmented customer data from organizational silos into a single source of truth. With cataloguing features that enable users to access, curate, categorize and share data wherever it lives, IBM Cloud Pak for Data helps make data available to the right people at the right time.
Optimize offers
Optimize offers
Fulfill the promise of AI by automating the AI lifecycle. Build, run and manage AI models to optimize current campaigns, new offers and identify business opportunities. IBM Cloud Pak for Data helps automate and optimize data prep and model deployment, creating a cycle of quick and continuous improvement and opening up AI to broader skill sets.
Take action
Take action
Create and execute campaigns with real-time feedback, models and data. IBM Cloud Pak for Data provides the capabilities to build, deploy, manage and validate machine learning models. With financial industry accelerators to help kickstart the use of data, banks can deploy new initiatives at scale using proven, pre-packaged sets of assets to provide intelligent and personalized services.
Customer stories
A data fabric vision
ING improves data governance and user access in a hybrid cloud environment.
Reimagining data architecture
Associated Bank uses data to build customer experience applications, increase security and reduce fraud.
Deploying trustworthy AI
Regions Bank creates a framework for AI that includes ModelOps and the ability to identify model drift.
Capabilities
Make data ready for AI
End-to-end governance
Facilitated through automation, IBM Cloud Pak for Data helps users achieve governance across the organization with an intelligent data catalog
Support for hybrid cloud environments
With capabilities available on premises and on private and public clouds, banks can curate distributed data across a hybrid, multicloud landscape.
Automation across workflows
Organizations can give teams more time back by automating processes and applications across cataloging, privacy, warehousing and AI.
Data virtualization
Banks can empower data scientists, analysts, marketing teams and more to unlock the value of data by breaking down siloes with centralized data access.
