Commerce

Is your eCommerce platform helping in the fight for market share?

Throughout the year, we connect with our clients around the globe to identify the challenges they face and understand how our solutions are helping them overcome those challenges. We’ve heard from countless eCommerce practitioners about their battle against large, online heavyweights stealing market share and exploiting margins. It’s a real struggle for some retailers as […]

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What does IBM’s Watson wear to work? Carhartt, of course

To help Carhartt get in front of fast-changing customer preferences, they searched for a way to accelerate and enhance their analytics processes and found IBM Watson Commerce Insights.  If asked what comes to mind when you think about the workwear brand Carhartt, it’s likely images of rugged people running heavy equipment or working outdoors in […]

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Introducing new online user communities

On behalf of Mark Simpson, VP of Offering Management for IBM Commerce and Marketing solutions, and Jeannette Barlow, VP of Offering Management for IBM Supply Chain solutions, we are excited to announce the launch of two new online user communities: the IBM Marketing and Commerce Community, and the IBM B2B Collaboration Community. These communities are online spaces for you to connect with other marketing, […]

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It’s Wedding Season: Say “I Do” To This Integration and Watch Your Sales Multiply Ever After

“Through their innovation and expertise, MyRegistry.com was able to deliver a multi-channel registry system to us that yielded immediate and significant positive results.” Beth Anne Ages, Director, The Registry at Boscov’s   Wedding season is in full swing. That means plenty of brides and grooms are headed down the aisle. It also means a huge […]

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5 Last Minute Checkboxes for your GDPR Compliance List

The General Data Protection Regulation (GDPR) deadline is just around the corner. On May 25th, one of the most sweeping and potent data protection/privacy laws yet will go into effect, with penalties of up to four percent of annual global turnover! On the surface, the law is focused on EU citizens, but its impact will […]

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Learn how AI powers smarter marketing, commerce and supply chains at a Regional User Group

***UPDATED 2018-07-23*** The Watson Customer Engagement team has launched two new online user communities: Marketing and Commerce, and Supply Chain. These Communities include a much more robust calendar of events. Please refer to one or more of the following Community event calendars to look for upcoming user group meetings and webinars coming your way (login […]

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The White Whale of Retail: Facing the Beast that’s Devouring your Sales

The role of store engagement in omnichannel strategy Delivering on the promise of omnichannel experiences and commerce can seem like a chasing the White Whale, a noble and highly coveted goal but one that is nearly impossible and can drive retailers mad. Facing the White Whale of retail, that elusive gem hidden in the depths […]

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The White Whale of Retail: Setting Sail on your Ecommerce Journey

Battling the Complexities and Rising Costs of Omnichannel Order Management and Fulfillment For retailers, successfully executing an omnichannel commerce strategy that exceeds customer expectations has become a White Whale – the epitome of achievement yet so elusive that it is nearly impossible to achieve alone. Creating an engaging and personalized digital experience for your customer […]

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The White Whale of Retail: Keeping Up with Changing Digital Commerce Tides

Ecommerce and the Importance of a Personalized Experience In Herman Melville’s 1851 classic Moby Dick, Captain Ahab is compelled to kill a white whale who took his leg on a previous voyage. He is fixated so completely on that singular goal that he pursues it to his own death. For retailers, chasing profitable omnichannel commerce […]

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