President and Chief Strategy Officer, Centiment.io Inc.
Billee Howard is President and CSO of Centiment.io following a merger between that company and the storytelling firm she founded, BRANDthropologie. Howard is the published author of the book WE-Commerce and author of the Ask the CMO column on Forbes.com. She is also an influencer and futurist for IBM.
It’s time for brands to get real. People are demanding authenticity today as they want brands to serve a greater purpose beyond the bottom line. This is increasingly how brands are seeking to set themselves apart and the ability to tell emotionally informed, purpose driven stories has never been more important. Centiment is a leading ...read more
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