Architecting the Future | The world is going hybrid with IBM

President of IBM Italy and Technology Leader EMEA

From July 2013 to the end of 2015 Enrico was General Manager of Global Technology Services, the unit dedicated to sales and delivery of all infrastructure services. In the previous two years he held the position of Vice President Systems and Technology Group. In 2008, after directing Digital Sales, Cereda started an international career with a two-year stint in New York as Executive Assistant to Software Group Sales and an experience in Madrid, until July 2011, as Director of Software Middleware Europe.

Cereda is Vice-President of Assolombarda, with delegation for the "Internationalization and Europe" area, and President of the Steering Committee "PA Digitale" of Confindustria Digitale. He sits in the General Council of Confindustria, in that of Assonime and in the board of the American Chamber of Commerce in Italy. He is also a member of the Scientific Committee of the "Fondazione Politecnico di Milano". Since December 2020, he is also part of the Advisory Board of the "Veneranda Fabbrica del Duomo di Milano"

General Manager, IBM EMEA

Marta Martínez was appointed General Manager, IBM EMEA on July 2020. In this role, she is responsible for IBM’s business, operations and team in a region spanning more than 100 countries.

Previously, she was the General Manager for IBM Spain, Portugal, Greece and Israel, and before that, she lead the IBM Global Technology Services in the same region.

Marta Martínez joined IBM in 2003 as sales leader, Communications Industry for Spain and Portugal. In 2006 she was appointed Vice President, Sectors, leading the Sales & Distribution organization and handling business relationships with IBM’s main clients in Spain, Portugal, Greece and Israel. Two years later she was assigned to Somers (New York) as Vice President of ITS worldwide sales.

Martínez holds a degree in Mathematics from Complutense University of Madrid and an Executive Management Program degree from IESE Business School.

CEO of Tomorrow, author of The Algorithmic Leader, Harvard Business Review columnist

Mike Walsh is the CEO of Tomorrow, a global consultancy on designing companies for the 21st century. For the past twenty years, he has been a leading authority on disruptive innovation, digital transformation and new ways of thinking. A global nomad, futurist and author of three bestselling books, Mike advises some of the world’s biggest organizations on reinvention and change in this new era of machine intelligence.

A prolific writer and commentator, Mike’s views have appeared in a wide range of international publications including Inc. Magazine, BusinessWeek, Forbes and the Wall Street Journal.

Mike travels over 300 days a year worldwide: researching trends, collecting case studies and presenting on the future of business and leadership.

Journalist and International live event moderator

American roots, Italian upbringing, Cristina is a bilingual journalist, writer, moderator, speaker, coach and sustainability advisor.
After a decade as a rock ‘n roll reporter for Italian national TV, motherhood brought her to investigate the impact of our lifestyles on society and the environment, and to act upon what she learned. This became a transformative and regenerating journey, first personal then professional. She has 4 published books on applied sustainability, including one for elementary school children, and for 11 years has been hosting the weekly segment Occhio al Futuro on Striscia la notizia, the most popular show on Italian TV, where she explores the synergies between ecology and technology.

IBM Fellow and Vice President Technology EMEA

Rashik is the IBM Fellow and Vice President responsible for creating and driving IBM’s European technical strategy. His focus is on helping clients on the journey to become a cognitive enterprise leveraging Cloud, AI and IoT technologies whilst creating a dependable IT platform. Drawing on thirty-six years of practical experience in IBM, he is uniquely placed in developing strategies that are realistic and whilst providing tangible business impact. He has worked with financial, retail and manufacturing clients on IT transformation projects of all sizes. Overall, he specialises in ensuring the technical success of complex IT projects that transform business models.

Senior Alliance Manager for IBM, Red Hat, EMEA

An Open Source veteran, Sebastian is driving the IBM business at Red Hat in EMEA, in close collaboration with the IBM Systems and IBM Cloud teams. Together they are leveraging the power of Red Hat’s leading open source software solutions to help clients innovate and move forward in the cloud era, using a community-powered approach to reliable and high-performing cloud, Linux, middleware, storage and virtualization technologies.

Distinguished Engineer
Chief Technology Officer, Servers & Storage, IBM EMEA, Member of the IBM Academy of Technology, Member of the Technical Expert Council Central (TEC)

As a seasoned Chief Technology Officer, Thomas and his team deliver innovation by leveraging all types of data and evolving IT infrastructure to enable clients to address new digital business ideas. With a strong foundation in computer/data science and extensive experience in IT infrastructure and technology, Thomas enjoys bringing different elements together to build the architecture of the future. He loves to discuss technology, trends, AI, data, blockchains and architectures for mission critical hybrid cloud solutions.

IBM Fellow and Vice President, Quantum Computing

Dr. Gambetta is the Vice President in charge of IBM Quantum strategy and execution.
He was named IBM Fellow in 2018 for his scientific work on superconducting qubits, quantum validation techniques, implementation of quantum codes, improved gates and coherence, and near-term applications of quantum computing.
Dr. Gambetta received his PhD in Physics from Griffith University in Australia. In 2014, he was named Fellow of the American Physical Society and has over 100 publications in the field of quantum science with over 20000 citations.

Technology and Systems Innovation Manager for the Environmental Services, Hera Group

Milena is now the technology and systems innovation manager for the Environmental Services of the Hera group. From 2014 to 2019 she worked in the information systems department following IoT and business intelligence projects. Currently, she develops Data Analytics and Artificial Intelligence projects in collaboration with the corporate structures that deal with ICT, deepening the aspects related to technologies and platforms. In Hera since 2007, she has constantly expanded her skills in applied innovation in the waste and fleet management field; she was the PM of HergoAmbiente, an important project for the digitization of waste collection and sweeping services, developed in collaboration with IBM.