Data Science and Business Analytics

Quicken your Artificial Intelligence (AI) journey leveraging the power of Machine Learning and Open Source tools, with the combined power of Data Science and Business Analytics

Forrester ranks IBM Watson Studio as the leader

The new Forrester Wave Report examines Predictive Analytics & Machine Learning Platforms

Innovate - Scale - Accelerate

Transform your data into tangible business value with the latest, most flexible and open technology. With IBM Data Science, enable your data scientists, data engineers, machine learning engineers, and analysts to collaborate with the best-in-class open source tools and visual tools, along with the most flexible and scalable deployment options.

Combine machine learning models with advanced prescriptive modeling to optimise complex business decisions. Use fast visual modeling capabilities without coding, advanced data preparation capabilities, and automatically handle common data quality issues.

With IBM Business Analytics, business users can leverage self-service analytics to engage with data and quickly find trusted answers.


Understand Machine Learning

Get your free copy of Machine Learning for Dummies

  • Putting machine learning in context
  • Approaches of machine learning
  • Getting started with a strategy
  • Understanding machine learning techniques
  • Tying machine learning methods to outcomes
  • Applying machine learning to business needs

Five ways data science and machine learning deliver business impact


Read the report to learn about:
  • Research from Gartner and insights from IBM 
  • Machine learning as competitive advantage for your business
  • Succeeding with data science takes a holistic approach
  • Empowering business with visual approaches to data science
  • How to get started, and more

Data Science is a team sport. Do you have the skills to be a team player?

Working together, learn how the data science team can outthink today’s challenges and problems to create new opportunities and possibilities for tomorrow.

Learn how to turn raw metrics and records into information that has (and drives) actual business value.

Understand how to acquire skills your business needs to drive results. Successful organisations build data science teams that incorporate different skill sets and responsibilities, instead of relying on a few elite individuals.

Get all your free trials here!

Free Trial of IBM SPSS Modeler

IBM SPSS Modeler is a graphical data science and predictive-analytics platform designed for users of all skill levels to deploy insights at scale to improve their business. Take a free test drive of IBM SPSS Modeler!

Free Trial of IBM Watson Explorer

A smart, simple way to mine and explore all your unstructured data with powerful text analytics and machine learning. Try IBM Watson Explorer Community Edition for free!

Free Trial of IBM Cognos Analytics

Trusted Business Intelligence from IBM Cognos Analytics creates compelling visualisations and dashboards in a self-service manner. Try IBM Cognos Analytics for free!

Free Trial of IBM Decision Optimisation

Solve planning and scheduling problems using powerful optimisation modelling capabilities to make better business decisions. Try IBM Decision Optimisation for free!


IBM Data Science & Business Analytics Solutions – Leverage the power of open source tools with IBM’s predictive, prescriptive, and business intelligence offerings

IBM Cloud Private for Data

Collect, organise and analyse your data —simplified for easy procurement, management and scale —to make better business decisions supported by evidence-based insights

Customer Success

Genpact cuts cost by 35% with IBM Analytics on cloud

Genpact, a global professional services firm catering to several Fortune 500 companies operating in 16 countries, cut operational costs by 35% with IBM Cognos Analytics.


Fleetpride keeps the wheels of commerce moving

At Fleetpride, 99.5 percent of warehouse packing tasks are now error-free, thanks to IBM Analytics.


Grupo Boticario predicts better now

Predictive analytics helps the world’s largest perfumery and cosmetics franchiser understand what customers want, before they even know they want it—enabling smarter sales, marketing and production planning.