CMO/Marketing and sales

CMOs can't execute new Big Ideas with old marketing operating models. 5 moves to transform marketing operations for growth.

Learn how AI-enabled automation in customer service is a goldmine for pinpointing sales opportunities and tailoring customer interactions.

Learn how AI transforms sales performance through centralized command centers, automated decision-making, and unified customer data.

This report explores the benefits retail organizations can receive when they commit to an “all-in” approach to gen AI in content supply chains.

This report explores the benefits CPG organizations can receive when they commit to an “all-in” approach to gen AI in content supply chains.

This report explores the benefits organizations can receive when they commit to an “all-in” approach to gen AI in content supply chains.

Experience design leaders are rapidly adopting generative AI, but also wrestling with the challenges this disruptive technology brings.

Consumer product companies are using generative AI to gain a competitive edge in product development, supply chains, and sustainability.

Digitally mature businesses have differentiated themselves by unleashing the power of digital experience platforms.