Master data management
Empower business and IT users to collaborate and innovate with trusted master data across the enterprise
Modernize your existing capabilities: All data, anywhere with MDM for IBM Cloud Pak for Data
Overview
What is master data management?
Master data management (MDM) is a comprehensive process to drive better business insights by providing a single, trusted, 360-degree view into customer and product data across the enterprise. Agile self-service access, analytical graph-based exploration, governance and a user-friendly dashboard accelerate product information management (PIM) and master data programs.
Now you can experience the enterprise readiness of MDM on an integrated data management and analytics platform, IBM Cloud Pak® for Data. Use the IBM MDM product either as an add-on or as an included data source service, making virtually all of your data available across hybrid or multicloud environments to fuel your AI applications.
Master data management benefits
Self-service access
Provide more secure, governed self-service access to trusted data.
Deeper insight
Provision and operationalize master data for deeper analysis and enhanced insights.
Consent management
Capture consent to enable governance and regulatory compliance.
Improved efficiency
Use intuitive dashboards to manage data more proactively.
Master data management solutions
Master data management case studies
Master data management resources
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