Marketers need to design great customer experiences and make smarter decisions faster. Data is the foundation. IBM offers industry-leading, personalized marketing capabilities that automate campaigns and present actionable insights.
Design, automate and measure consistent campaigns across channels like email, mobile messaging, social and more. Campaign performance insights give marketers the data they need to deliver the most effective marketing campaigns.
Campaign management application that allows marketers to perform sophisticated audience segmentation against the largest data sources to target omni-channel campaigns - executing in online and offline channels. Scale to the largest volumes of contacts. Deploy 100% to the cloud or on premise.
Deliver AI-Infused customer experiences through this powerful cloud-based content management system that allows you to content-enable applications from web or mobile apps to billboards, embedded devivces and more! Friendly UI lets marketers work with content easily, making updates fast and fuss-free.