Make connections personal

Today’s customers relate to communication as a service independent of infrastructure. Market growth is slowing and “Over-the-Top” providers are disrupting the industry with their ability to seamlessly span networks and devices. The result is Net Promoter scores which are among the lowest in any industry. With IBM Commerce, you can reconnect with customers to understand individuals on a deeply personal level. Know what customers want before they do and collaborate in real time with partners who can help you deliver new services and extraordinary experiences.

Ooredoo Kuwait

“Our IBM Commerce solutions help us give our customers a more personal service and foster lifelong customer loyalty.”

See how Ooredoo Kuwait established a 360-degree view of each customer to boost prepay revenues by six percent in just three months.

Celcom Axiata

“The solution helps the company use its marketing campaign funds wisely and gives it insight into what works and what doesn’t…”

Learn how Celcom implemented a targeted marketing campaign management solution that uses near-real-time subscriber data to develop personalized, targeted campaigns.

IBM Commerce solutions portfolio for communications service providers


Digital Marketing

I want to quickly design and automate consistent digital customer experiences.

Lead management

I want to capture, qualify and nurture leads.

Customer experience analytics

I want to understand the what, why and how of my customers’ behaviors.

Journey design

I want to collaborate across my team to design and improve customer experiences.

Omni-channel marketing

I want to acquire and grow customer relationships online and offline.

Real-time personalization

I want to dynamically serve up relevant content, offers and recommendations.

Customer analytics

Customer experience analytics

I want to understand the what, why and how of my customers’ behaviors.

Social analytics

I want to capture and analyze social media opinions and trends about my business.

Predictive analytics

I want to anticipate customer needs and prepare in advance to meet them.

E-Commerce & Merchandising

B2C Commerce

I want to engage seamlessly across all channels for a better customer experience.

B2B Commerce

I want to deliver a unique brand experience that makes selling effortless.

Omni-channel merchandising

I want better customer insights to maximize sales, profits and loyalty.


Enterprise source to pay

I want to optimize the value chain to reduce costs and drive revenue growth.

Enterprise contract management

I want to ensure compliance, control risk and maximize financial performance.


Commercial payments

I want real-time transactions for commercial payments.

Retail payments

I want superior payment experiences for customers quickly and easily.

B2B Integration

B2B integration

I want to securely execute B2B processes with my global business community.

Managed file transfer

I want to make sure my data exchanges are fast, reliable and secure.