Defining “bring your own device”

BYOD is a corporate policy that empowers employees to be more mobile — to make the world an office. Put simply, BYOD encourages employees to use their personal devices (smartphones, tablets, laptops and wearables) to access enterprise data from anywhere. BYOD policies can range from free-for-all to restrictive:

  1. Users are given unlimited access.
  2. Access is granted for only non-sensitive systems and data.
  3. IT is allowed control over some aspects of the personal device, such as apps and data.
  4. A corporate persona (that is, a container) is used to restrict storage of data on the personal device.

Learn more about the “What” of BYOD

11 Best Practices of MDM

On-demand covers tried-and-true methods for a successful device deployment with BYOD.

Don’t overlook BYOD in your enterprise

BYOD should be a part of your culture, not just another policy.

Talk to an expert

IBM MaaS360® with Watson™ is the first and only cognitive cloud-based UEM.  Learn from one of our experts how MaaS360 can alleviate your BYOD concerns.

Why does an enterprise need BYOD?

Increased productivity: Allowing the use of personal devices empowers an employee to do their best work in and out of the office. Users are provided a level of comfort in accessing work data on a personal device, allowing those users to integrate work into their daily routine — wherever, whenever.

Employee satisfaction: 83 percent of users consider their mobile device more important than their morning cup of coffee. While an employee may not carry a work phone at all times, you can bet a smartphone is always within reach.

Cost reductions: BYOD programs can have the added benefit of saving budget by shifting costs to the user — no more bulk purchases of smartphones or tablets. Hardware costs can now be removed from the equation.

So, why BYOD?

Take UEM for a spin

IBM MaaS360® with Watson™, a leading unified endpoint management (UEM) platform, delivers powerful productivity and security tools. 

Are rogue devices lurking on your network?

Learn the hazards of allowing employees to undertake BYOD themselves and how you can take control.

Work is no longer 9 to 5

It’s gone mobile, and organizations need to adapt by embracing it. Employees are going to try and find a way to access data. Are you securing access to enterprise apps and resources?

Four steps to BYOD success

Plan: Determine who will get access, and on which devices. Figure out how to best allow access and understand what data should and should not be accessible. Not determining a policy invites risk — BYOD will happen, and it can end up being a free-for-all.

Secure and manage: 71 percent of CEOs and IT managers say that security is their most significant mobile enterprise challenge. A fully-baked UEM solution like MaaS360 can not only secure apps and data on a personal device but provide analytics and threat detection to make sure no employee is bringing a risky or compromised device into your environment.

Communicate your BYOD policy: 39 percent of organizations have already had a data breach due to a stolen personal device. Communicate the risks, best practices, and what employees can and cannot access. Make rules and consequences clear — BYOD is a privilege after all.

Support: Users are familiar with their personal devices, but with BYOD comes confusion around app and data access. A strong rollout strategy and well-supported UEM solution — like MaaS360 — can alleviate user and admin concerns around adoption difficulties.

Securing BYOD

Learn the rules of the game

Want to know the “10 Rules of BYOD” to get ahead of the curve?

Six keys for BYOA rollout

Bring your own app (BYOA) is not BYOD, but they go hand-in-hand. Users want their own devices and t their own apps. Understand how to effectively craft a BYOA strategy for your organization.

Bringing the power of MaaS360 to you

Your BYOD questions have been answered, but now what?  Learn all there is to know about how IBM can protect your critical assets, while enabling your mobile workforce.


MaaS360 is a market-leading platform that has helped thousands of enterprise organizations implement and manage effective BYOD programs. Check out for yourself why analysts consistently name IBM a Leader in UEM.

Man working with a laptop and a smartphone with a cup of coffe

Partner with IBM to support and secure your BYOD environment

2019 Gartner Magic Quadrant for Unified Endpoint Management Tools

The Forrester Wave™: Unified Endpoint Management, Q4 2019

The Forrester TEI: Facilitate a cost-effective BYOD program

Visit the IBM MaaS360 with Watson website for more resources