Understanding how your audience thinks, reacts, and engages should be at the heart of every decision you make. This is where Turba comes into the picture. Gen AI plays a pivotal role in understanding consumer sentiment, analysing emerging trends, and personalising content to ensure your audience feels connected, recognised and valued. It's also a disruptor: by understanding how your crowd ticks, you can capitalise on unique trend patterns and get ahead of the pack.
- Industries
- Media & Entertainment
- Topics
- AI and ML
- Analytics
- Business operations
- Services
- Deployment types
- SaaS
- Languages supported
- Hindi
- Portuguese
- Croatian
- Haitian
- Hungarian
- Armenian
- Yoruba
- Indonesian
- Afrikaans
- Icelandic
- Italian
- Chinese traditional
- Amharic
- Chinese
- Arabic
- Assamese
- Japanese
- Zulu
- Belarusian
- Bulgarian
- Javanese
- Bengali
- Tibetan
- Bosnian
- Slovak
- Slovenian
- Shona
- Somali
- Kongo
- Albanian
- Catalan
- Serbian
- Sotho, Southern
- Greenlandic
- Sundanese
- Central Khmer
- Chechen
- Swedish
- Swahili
- Korean
- Kurdish
- Tamil
- Czech
- Telugu
- Church Slavic
- Thai
- Tonga (Tonga Islands)
- Danish
- German
- Lao
- Tahitian
- Lithuanian
- Latvian
- Ukrainian
- Maori
- Macedonian
- Mongolian
- Malay
- Maltese
- Greek, Modern (1453-)
- English
- Burmese
- Spanish
- Estonian
- Basque
- Vietnamese
- Dutch
- Norwegian
- Finnish
- South Ndebele
- Fijian
- French
- Irish
- Gujarati
- Hebrew
- Regions and countries supported
- Africa - Algeria, Angola, Benin, Botswana, British Indian Ocean Territory, Burkina Faso, Burundi, Cabo Verde, Cameroon, Central African Republic, Chad, Congo, Comoros, Côte d’Ivoire, Democratic Republic of the Congo, Djibouti, Egypt, Equatorial Guinea, Eritrea, Eswatini, Ethiopia, French Southern Territories, Gabon, Gambia, Ghana, Guinea, Guinea-Bissau, Kenya, Lesotho, Liberia, Libya, Madagascar, Malawi, Mali, Mauritania, Mauritius, Mayotte, Morocco, Mozambique, Namibia, Niger, Nigeria, Rwanda, Réunion, Saint Helena, Sao Tome and Principe, Senegal, Seychelles, Sierra Leone, Somalia, South Africa, South Sudan, Sudan, Togo, Tunisia, Uganda, United Republic of Tanzania, Western Sahara, Zambia, Zimbabwe
- Americas - Anguilla, Antigua and Barbuda, Argentina, Aruba, Bahamas, Barbados, Belize, Bermuda, Bolivia (Plurinational State of), Bonaire, Sint Eustatius and Saba, Bouvet Island, Brazil, British Virgin Islands, Canada, Cayman Islands, Chile, Colombia, Costa Rica, Curaçao, Dominica, Dominican Republic, Ecuador, El Salvador, Falkland Islands (Malvinas), French Guiana, Greenland, Grenada, Guadeloupe, Guatemala, Guyana, Haiti, Honduras, Jamaica, Montserrat, Martinique, Mexico, Nicaragua, Panama, Paraguay, Peru, Puerto Rico, Saint Barth√©lemy, Saint Kitts and Nevis, Saint Lucia, Saint Martin (French Part), Saint Pierre and Miquelon, Saint Vincent and the Grenadines, Sint Maarten (Dutch part), South Georgia and the South Sandwich Islands, Suriname, Trinidad and Tobago, Turks and Caicos Islands, United States Virgin Islands, United States of America, Uruguay, Venezuela (Bolivarian Republic of)
- Asia - Afghanistan, Armenia, Bhutan, Azerbaijan, Bahrain, Bangladesh, Brunei Darussalam, Cambodia, China, China, Hong Kong Special Administrative Region, China, Macao Special Administrative Region, Cyprus, Georgia, India, Indonesia, Iraq, Israel, Japan, Jordan, Kazakhstan, Kuwait, Kyrgyzstan, Lao People's Democratic Republic, Lebanon, Malaysia, Maldives, Mongolia, Myanmar, Nepal, Oman, Pakistan, Philippines, Qatar, Republic of Korea, Saudi Arabia, Singapore, Sri Lanka, State of Palestine, Tajikistan, Thailand, Timor-Leste, Turkmenistan, Türkiye, United Arab Emirates, Uzbekistan, Viet Nam, Yemen
- Europe - Albania, Andorra, Austria, Belarus, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Czechia, Denmark, Estonia, Faroe Islands, Finland, France, Germany, Gibraltar, Greece, Guernsey, Holy See, Hungary, Ireland, Iceland, Isle of Man, Italy, Jersey, Latvia, Liechtenstein, Lithuania, Luxembourg, Malta, Monaco, Montenegro, Netherlands, North Macedonia, Norway, Poland, Portugal, Republic of Moldova, Romania, San Marino, Serbia, Slovakia, Slovenia, Spain, Svalbard and Jan Mayen Islands, Sweden, Switzerland, Ukraine, United Kingdom of Great Britain and Northern Ireland, Åland Islands
- Oceania - American Samoa, Australia, Cocos (Keeling) Islands, Christmas Island, Cook Islands, Fiji, French Polynesia, Guam, Heard Island and McDonald Islands, Kiribati, Marshall Islands, Micronesia (Federated States of), Nauru, New Caledonia, New Zealand, Niue, Norfolk Island, Northern Mariana Islands, Palau, Papua New Guinea, Pitcairn, Samoa, Solomon Islands, Tokelau, Tonga, Tuvalu, United States Minor Outlying Islands, Vanuatu
A comprehensive digital marketing and audience intelligence system that streamlines multi-channel ad generation and ad campaign management.
AI tools analyse profiles organising them into defined communities and placing audience understanding at the core of marketing strategy.
By examining individual profiles within each community, our system maximises campaign effectiveness through precise targeting and tailored messaging.
Provides advanced audience metrics including behaviour and interests; our AI algorithms use these to programmatically build look-alike modelling.
Once launched, Turba's system batch tests and optimises ads on the fly for best conversion results.
All data is handled in full compliance with GDPR, CCPA, and Privacy Act—ethical and transparent.
Build Audience: Turba leverages input signals and key data from publishers and blogs to provide a relevant, representative snapshot of the market.
Action Gen AI: award-winning gen AI that helps brands identify, understand, and activate high-value cultural communities for accelerated growth.
Improve ROI/ ROAS: serve ads to the right audience at the right time
Information about the companies and solutions listed in this directory is provided by each company and is not validated by IBM unless otherwise noted.