Watson for Customer Feedback

Derive more value from every client interaction with Watson. Packaged options to suit your budget and use case.

What is Watson Knowledge Studio?

Teach IBM Watson® the language of your domain with custom models that identify entities and relationships unique to your industry in unstructured text. Build your models in a collaborative environment designed for both developers and domain experts, without needing to write code. Use the models in IBM Watson Discovery, IBM Watson Natural Language Understanding and IBM Watson Explorer.

Watson Knowledge Studio benefits

Teach by Example

Empower domain subject matter experts to teach Watson the language of your industry or organization without requiring deep technical skills or coding.

Engage Your Experts

You won’t need a single line of code. With a multi-user collaborative environment and a powerful user interface, SMEs easily build custom models without any coding expertise.

Use Everywhere

Apply what you’ve taught Watson in multiple applications by using models from Watson Knowledge Studio in Watson Discovery, Watson Natural Language Understanding and Watson Explorer.

Watson Knowledge Studio features

Point-and-click model development

Annotation, training, evaluation, and deployment are all included in a single, intuitive UI. Annotation is as simple as highlighting words in your sample documents.

Intuitive model evaluation

Built-in quantitative measurements like precision, recall, and inter-annotator agreement, all presented in a model performance dashboard with suggestions for improvement.

Secure to the core

Data is encrypted at rest and in transit, and is PII, ISO27001, ISO27017 and ISO27018 certified, as well as GDPR compliant. Your data, your model, your IP.

Customer success stories


“Our analysts can quickly search through millions or billions of records in an instant to get individual outputs of what customers are saying about certain issues and why they’re frustrated.”

— Nicholas Therkelsen-Terry, Chief Executive Officer and Cofounder, Max Kelsen

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“With Watson Knowledge Studio, we could customize and train a lot faster and with more refinement.”

— Paul van der Hulst, Director of Data Analytics, Jibes

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How to Deploy Custom Models with Watson Webinar

Learn how to deploy a Watson Knowledge Studio custom model inside Watson Discovery.

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Get started on Watson Knowledge Studio

Get started with Watson Knowledge Studio for free today!