Enhancing the festival experience with Big Data and AI

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At Skanderborg Music Festival – or “Smukfest” as it is called, IBM has worked on improving the festival experience with smart technologies. Thus, the implementation of Big Data analysis and AI (artificial intelligence) throughout the festival has secured predictions, insights, and answers to benefit both the festival guests and the Smukfest organizers/crew.

In the video below, you can get a sneak-peek of some of the solutions we have developed and deployed in collaboration with the Smukfest team:

The list of innovative initiatives is even longer. In my previous blog post “Data Rocks at Smukfest 2019“, you can read more about how Big Data and AI-powered solutions are improving the festival experience for everyone involved. Common for all of these solutions is that IBM Cloud is the underlying platform, which provides all the tools needed.

If you have any further questions, are interested in learning more about the solution or/and discuss opportunities for your organization, please do not hesitate to contact me at

Director, IBM Cloud and Cognitive Software Technical Specialists & Solutioning Nordic

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