You, with IBM.

You who run our financial and energy systems; who design, build and fly our planes, run our trains, manage our cities; who cure us, feed us, clothe us, entertain us and keep us safe; who teach our children.

As a professional, you are driven always to advance, and to make a difference through your work. Which is why this moment is so extraordinary for you.

Every profession in every industry in every part of the world is changing, simultaneously. You are drawing on a wealth of new data, knowledge, insights and tools. You are being equipped to rethink your job, and freed to do your life’s work.

We have reinvented IBM for this moment—to fuel your dreams with Watson, with IBM Cloud, with deep expertise, with trust. We believe in your ambition to be the best in your profession. And we believe that you can make our world healthier, safer, more productive, more creative, fairer.

That is a world we all want to live in. The world you’re building, with IBM.

You, with IBM.

Doctors

anywhere can know the latest advances everywhere.

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Oncologists

can find more targeted cancer treatment options.

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1.

Oncologists

can find more targeted cancer treatment options.

No doctor can keep up with the onrush of oncology studies published every week, much less determine which apply to each patient. But Watson can. Trained for 15,000 hours by specialists at Memorial Sloan Kettering Cancer Center in New York, Watson has ingested nearly 15 million pages from relevant journals and textbooks and continues to expand its knowledge.

This expertise is now flowing around the world and informs evidence-based treatment options for clinicians serving patients globally. Sites include six Manipal Hospitals in India, Bumrungrad International Hospital in Bangkok, Jupiter Medical Center in Florida and Svet zdravia’s network of 16 hospitals in Slovakia and Central and Eastern Europe–and soon across China.

Elsewhere, in trials at the University of North Carolina’s Lineberger Comprehensive Cancer Center, Watson suggested potential treatment options that the tumor board hadn’t considered in one third of cases.

In addition, doctors are better able to understand their patients’ unique needs, right down to the genetic level. Watson for Genomics absorbs 10,000 new medical articles and details from 100 clinical trials every month. It applies what it learns to suggest highly targeted therapies for each patient’s individual cancer based on its understanding of a tumor’s molecular profile, allowing doctors to provide more personalized treatment for their patients.

This powerful new tool is helping even those patients who cannot travel to a specialized medical center. Through Quest Diagnostics, it is available to any oncologist in the United States, as an end-to-end solution. Illumina plans to integrate it with a tumor-sequencing workflow to provide oncologists cognitive information on-site.

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Medical Researchers

can speed discovery of genes that cause diseases.

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2.

Medical Researchers

can speed discovery of genes that cause diseases.

Amyotrophic lateral sclerosis, or ALS (also known as Lou Gehrig’s disease), has no effective treatment and typically kills within five years. Barrow Neurological Institute researchers employed Watson for Drug Discovery to study nearly 1,500 genes in the human genome, and found five that had never before been associated with ALS. Researchers say that such a discovery, which took months with Watson, would have previously taken years and gives them a much clearer idea of what to target for therapy when developing new drugs.

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Radiologists

can find secrets hidden in every image.

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3.

Radiologists

can find secrets hidden in every image.

Radiologists review dozens of medical images for every patient they see—often hundreds in a day. Watson never gets eyestrain or momentarily distracted, and has been trained by researchers to rapidly analyze huge numbers of images and rank them for potential anomalies. Radiologists can then focus on the ones that matter and apply their expertise more quickly. Watson can also retrieve similar images from other cases for comparison to help doctors confirm or refine their diagnoses.

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Hospital Administrators

can improve the health of the health system.

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4.

Hospital Administrators

can improve the health of the health system.

The Central New York Care Collaborative (CNYCC) is working with Watson Health to create one of the first regional cognitive population health platforms in the United States. It will connect 2,000 care providers in Upstate New York, integrating clinical, social and behavioral data to produce holistic views of patients—helping doctors and clinicians make more-informed decisions and promote healthier behavior. CNYCC’s goal is value-based care that reduces emergency room visits and avoidable hospital stays by 25 percent over five years—improving health while lowering Medicaid costs.

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Endocrinologists

will help people manage their diabetes between visits.

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5.

Endocrinologists

will help people manage their diabetes between visits.

People with diabetes will benefit from an app called Sugar.IQ that draws data from physician-prescribed Medtronic devices. The app connects to cognitive analysis in the IBM Cloud to reveal patterns and personalized insights, helping users better understand in real time how their behaviors affect glucose levels. With Watson, a future version is expected to incorporate features that in tests have predicted hypoglycemic incidents within a 2- to 3-hour window with nearly 90 percent accuracy.

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Illustration of Veterinarians.

Veterinarians

can now be expert on every breed.

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6.

Veterinarians

can now be expert on every breed.

Medical doctors treat one species: humans. Veterinarians may treat dozens of species and an even greater number of cat and dog breeds. And their patients can’t describe their symptoms. That’s why IBM has worked with vets to build an online tool that uses Watson. It can scan hundreds of thousands of pages of medical resources, helping vets customize treatment options, stay current with best practices and identify medical differences among even very similar breeds.

Engineers

are rebuilding the world.

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Pipeline Engineers

can anticipate failures before they happen.

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7.

Pipeline Engineers

can anticipate failures before they happen.

With Watson’s cognitive abilities, specialists for oil and gas companies can now predict and prevent pipeline failures almost a week in advance. IBM business partner SparkCognition is using Watson to analyze thousands of pipeline sensors, and monitor cracks, vibrations, overheating and other factors. Engineers are now able to predict and address pipeline failures as early as six days in advance, 24x better than before.

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Stadium Architects

can create winning experiences for every fan.

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8.

Stadium Architects

can create winning experiences for every fan.

With IBM, the NFL’s Atlanta Falcons and MLS’ Atlanta United are building the most technologically advanced stadium in the world. Set to open this summer, the new Mercedes-Benz Stadium will deliver personalized experiences for each attendee, while giving the stadium an entirely new feel depending on who’s on the field or on stage. And fans will be able to find the refreshment stands and bathrooms with the shortest lines.

„„„„The new Mercedes-Benz Stadium will be the world’s most advanced.

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Chemical Engineers

turn social media activity into a test lab.

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9.

Chemical Engineers

turn social media activity into a test lab.

Scientists at The Dow Chemical Company are listening to social media to quickly identify and speed to market new solutions that use the company’s advanced polymers. With analytics from IBM, these engineers can anticipate consumer demand for new products. These insights allow them to improve everything from running shoes to seals for car windows.

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Automotive Engineers

are building cars that converse with drivers, passengers and each other.

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10.

Automotive Engineers

are building cars that converse with drivers, passengers and each other.

By 2020, an estimated 83 million cars will connect to the Internet—each with hundreds of sensors on board. With this future in mind, General Motors, BMW and Local Motors are now using Watson to build the world’s first generation of cognitive driving machines.

GM is expanding its OnStar AtYourService offers and deals platform by launching new capabilities supported by OnStar Go with IBM Watson. With customers’ consent, Watson will learn drivers’ preferences, apply machine learning and sift through data to recognize patterns in their decisions and habits to deliver individualized location-based interactions. These capabilities are expected to be available in millions of vehicles in the United States by the end of 2017.

Olli, a self-driving electric shuttle from Local Motors, holds natural language conversations with passengers, providing a more engaging user experience. Watson learns from more than 30 sensors embedded throughout the vehicle to enhance its understanding of passengers’ needs and preferences.

The BMW Group has colocated a team of researchers at the Watson IoT headquarters in Munich to explore future steps and developments in context of the Internet of Things. Researchers, developers and consultants are prototyping advanced cognitive interfaces using the IBM Cloud and showcasing them in the BMW i8 hybrid sports car.

IBM and BMW are joining forces to work on the future of connected cars.

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Geoscientists

know where and when to drill.

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11.

Geoscientists

know where and when to drill.

Halliburton uses the IBM Cloud to run sophisticated oil reservoir simulations that help it better understand how complex oil and gas fields might behave under different development scenarios. With insights from hundreds of models, petroleum engineers and geoscientists can optimize drilling decisions to reduce costs and increase production—shaping how billions of dollars may be spent on large oil fields.

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Shipbuilders

can hit the water more quickly.

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12.

Shipbuilders

can hit the water more quickly.

Italy’s Fincantieri is speeding the creation of new cruise ships and naval vessels with a hybrid cloud solution from IBM. By connecting 13 private distributed data centers with IBM’s Cloud Data Center in Milan, Fincantieri now has an IT infrastructure that supports a compute-intensive design and manufacturing system, allowing designers and engineers to more fluidly manage the process from design to deployment.

Hybrid cloud is speeding up the design, building and deployment of new vessels.

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Railway Engineers

are going the extra 19,000 miles for commuters.

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13.

Railway Engineers

are going the extra 19,000 miles for commuters.

Every day, 13.5 million passengers travel with SNCF, France’s major railway system. To improve efficiency and customer satisfaction, railway engineers are equipping 30,000 kilometers of track, 15,000 trains and 3,000 stations with sensors, all connected to the Watson IoT Platform. By monitoring data in real time, engineers and operators can improve quality, security and availability of trains.

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Artists

are finding their muse in the machine.

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Special Effects Artists

make thrill-seekers part of the action.

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14.

Special Effects Artists

make thrill-seekers part of the action.

With a new IBM Cloud-based infrastructure that includes more than 1,000 high-performance servers, special effects artists at Prana Studios are creating some of the most immersive crowd experiences ever seen or heard at the world’s theme parks. At one popular U.S. attraction, Prana’s high-tech wizards deliver a 3-D stereo show that projects ultra-high definition imagery and animation from 12 projectors simultaneously across a massive 400-foot-wide U-shaped screen, pulling park-goers closer to the action than ever before.

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Music Producers

compose songs in the key of AI.

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15.

Music Producers

compose songs in the key of AI.

Grammy Award-winning Alex Da Kid created the first “cognitive song” to hit the top 10 on a Billboard chart. His inspiration came from understanding the emotional state of the world, thanks to Watson’s analysis of five years of natural language texts from sources as diverse as social media, The New York Times and United States Supreme Court rulings, as well as the lyrics to more than 26,000 Billboard Hot 100 hits.

Alex Da Kid used data visualization for lyrical inspiration.

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Filmmakers

create buzz with cognitive movie trailers.

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16.

Filmmakers

create buzz with cognitive movie trailers.

In fall 2016, 20th Century Fox released the first-ever AI-generated movie trailer. Traditionally, it can take film editors and marketers up to a month to create trailers for an upcoming film. With Watson, they did it in days for the horror movie Morgan. Watson “watched” trailers from 100 of the scariest horror films of the past few decades and then the final cut of Morgan to choose the 10 most relevant scenes for promoting the movie.

Three million people watched the Morgan cognitive trailer on YouTube.

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Illustration of Chefs.

Chefs

have a new recipe for delighting diners.

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17.

Chefs

have a new recipe for delighting diners.

Watson helps great chefs unleash their creativity through its deep understanding of the science of food chemistry and the psychology of taste. Cognitive Cooking with Chef Watson, written with the Institute of Culinary Education, contains more than 65 recipes and was named by Gourmand International as one of the “most innovative” cookbooks in the United States.

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Bartenders

can mix drinks with a cognitive twist.

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18.

Bartenders

can mix drinks with a cognitive twist.

Virgin Holidays created a custom rum blend designed to “taste like a vacation feels.” With IBM Chef Watson Twist, bartenders can bring together flavors that complement one another at the molecular level. Watson also analyzed social posts from more than 15 million people on holiday, helping a master blender match their sentiments to corresponding flavors.

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Fashion Designers

create dresses with emotional intelligence.

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19.

Fashion Designers

create dresses with emotional intelligence.

For the 2016 Met Gala in New York City, high-fashion design house Marchesa literally lit up the red carpet with a cognitive dress that applied color psychology to match emotions. The resulting piece, created with Watson’s Cognitive Color Tool and worn by supermodel Karolína Kurková, had 150 connected LED flowers that lit up in different colors based on real-time sentiment in the room and on Twitter.

Watson reviewed images of 200 Marchesa dresses to suggest materials and colors for the world’s first cognitive dress.

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Professionals

everywhere can reimagine the ways they work and how they make a difference in the world.

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Astronauts

are sharing their view of the world.

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20.

Astronauts

are sharing their view of the world.

Ustream video technology, delivered on the IBM Cloud, enables NASA TV to air live and prerecorded programming to space enthusiasts 24 hours a day, including space walks, repair missions and other out-of-this-world experiences. Stargazers can ask astronauts questions via social channels, giving viewers real-time, personal connections with the men and women of NASA during their missions.

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Winemakers

can optimize yields from every vine.

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21.

Winemakers

can optimize yields from every vine.

The E. & J. Gallo Winery developed a precision irrigation system to grow better grapes and conserve H2O in the process. With IBM Research, the winemakers are using a cognitive irrigation system that can identify and deliver the specific amount of water needed to plots as small as 40 vines. Gallo’s crop yield increased by 26 percent— and water consumption was cut by a quarter.

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Meteorologists

inform the world from their backyards.

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22.

Meteorologists

inform the world from their backyards.

Hobbyists can now contribute readings from backyard personal weather stations to improve global forecasts. More than 250,000 people worldwide monitor their own weather stations and participate in a Personal Weather Station Network run by Weather Underground, a subsidiary of The Weather Company, an IBM company. These amateurs—and the data that they collect—now help inform the up to 45 billion weather inquiries that The Weather Company handles every day. Their contributions complement more than 400 terabytes of data drawn daily from 800+ diverse data sources, including pollen counts, turbulence, radar, satellite imagery, traffic and smartphone pressure sensors. More than a quarter billion people use The Weather Company’s app and website each month, and thanks in part to these amateur meteorologists, the forecasts the world sees are now hyper-accurate and hyper-local, updated every 15 minutes for 2.2 billion locations.

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Cyclists

can race faster—and rise higher on the podium.

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23.

Cyclists

can race faster—and rise higher on the podium.

In competitive cycling, a tenth of a second is everything. Ahead of the Rio Olympics, the U.S. Women’s Cycling Team tapped IBM Analytics and Watson IoT to study every pedal stroke and heartbeat. By analyzing data streaming in from sensors installed in the bikes, IBM helped the team calculate the optimal energy output of each rider at certain points in the race. The team ended up beating their own American record, shaving two full seconds off their time from the 2016 London World Championships and ascending the podium in Rio with the 2016 silver medal.

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Store Managers

are fighting back against online competitors.

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24.

Store Managers

are fighting back against online competitors.

With Watson Customer Engagement and MobileFirst for iOS, shoppers get a unique blend of virtual and physical service. Macy’s On-Call, developed with IBM partner Satisfi Labs, is an in-store, Watson-powered shopping assistant that enables smartphone users to find real-time information about product availability, store layouts and items on sale. Boots will be launching Sales Assist, another MobileFirst for iOS app, across its 2,500 U.K. stores in an effort to make it easier and simpler for customers to find the products they need.

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Steelworkers

balance safety and efficiency.

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25.

Steelworkers

balance safety and efficiency.

North Star BlueScope Steel recently partnered with Watson IoT on wearable safety technology that helps employees stay safe in dangerous environments. By analyzing data collected from IoT sensors worn by users and embedded in their personal protective equipment, supervisors can continuously monitor workers’ skin temperatures, heart rates and levels of activity to correlate health conditions with sensor data on ambient temperature and humidity. The data can then be used to provide personalized safety guidelines, advising workers when to take a break if temperatures rise to unsafe levels.

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Flight Attendants

help passengers find their connecting gates.

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26.

Flight Attendants

help passengers find their connecting gates.

With IBM’s MobileFirst for iOS, United Airlines is deploying a new set of apps for more than 50,000 iOS devices now in the hands of its front-line employees, including flight attendants, who will be better able to advise connecting passengers about their gates upon arrival. Customer service representatives are no longer tethered to gate podiums, allowing them to move freely about the concourse to assist customers.

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Pilots

can outmaneuver the wind.

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27.

Pilots

can outmaneuver the wind.

Not only is turbulence unpleasant to sit through, it costs airlines more than $100 million every year due to crew and passenger injuries, operational delays and unscheduled aircraft maintenance. Now American Airlines, Alaska Airlines, Cathay Dragon and United Airlines are using Total Turbulence from The Weather Company to analyze sensor data from more than 3,000 flights daily. It identifies patches of rough air and delivers real-time alerts to operation centers and pilots, enabling them to react quicker and take appropriate action to minimize bumpy rides.

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College Professors

can respond to students 24 hours a day.

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28.

College Professors

can respond to students 24 hours a day.

The newest digital learning tools are helping students and professors work smarter in the classroom. One professor at Georgia Tech deployed Jill Watson, the world’s “first AI teaching assistant,” to join 30 human teaching assistants in answering questions and providing guidance to nearly 1,000 graduate students. Available at any hour of the day, Jill was so good that students couldn’t tell the difference between her counsel and that of human counterparts. Students also will be able to ask questions and engage in dialogue about courses with Pearson’s new digital learning products, just as they would their professors. Instructors will receive real-time insights on student progress, allowing them to better manage courses and flag students who need additional help.

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Digital Merchandisers

can satisfy the most demanding shoppers.

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Digital Merchandisers

can satisfy the most demanding shoppers.

With XPS and Watson Customer Engagement, 1-800-Flowers.com built GWYN (Gifts When You Need), a virtual gift concierge that can look through 1-800-Flowers.com’s 75,000+ products and find the best choices for each shopper. Shoppers explain what they’re looking for in their own words. GWYN then sifts through structured and unstructured data on product descriptions, prices, varieties, categories, delivery options and more to identify the most appropriate gifts to feature. Eighty percent of the shoppers who have used the service say they would use it again, and 65 percent click through to the products offered.

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Farmers

are harvesting data for bumper crops.

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Farmers

are harvesting data for bumper crops.

Farmers in established growing regions have traditionally relied on static climate datasets collected by existing government, city or airport weather stations. Now, with a global network of distributed weather stations in the field, and with hyper-local forecasts from The Weather Company, Farmers Edge is providing real-time data and highly precise predictive models that enable growers to make more accurate decisions on how to manage their time, resources and costs.

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Copywriters

can turn advertising into personal conversations.

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31.

Copywriters

can turn advertising into personal conversations.

The world’s first cognitive ads listen and react to individual consumer needs, giving relevant, context-sensitive responses tailored just for them. With Watson machine learning and natural language, the Campbell Soup Company and Toyota are pioneering Watson Ads on weather.com and The Weather Channel apps.

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Lawyers

spend less time on research and more time with clients.

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32.

Lawyers

spend less time on research and more time with clients.

One of the major impediments to affordable, quality legal representation is the high cost of legal research. A recent study found that new associates spend a third of their time poring over laws, prior cases and legal journals to support arguments on behalf of a plaintiff or defendant. ROSS Intelligence is a digital research adviser that uses Watson’s natural language query capabilities to enable law firms to sift through more than one million legal documents per second and return relevant passages and citations for a case.

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Sanitation Workers

can nearly double their input.

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33.

Sanitation Workers

can nearly double their input.

In fast-growing Nairobi, potholes and traffic jams hinder delivery of public services. IBM researchers equipped the city’s fleet of garbage trucks with mobile phone trackers to monitor truck movements and allow fleet supervisors to track data on location and speed in real time. Department supervisors could identify problems on roadways as soon as drivers experienced them and suggest more efficient routes on the spot. As a result, garbage collection nearly doubled, from 800 to 1,400 metric tons per day.

IT Specialists

are embracing a cognitive future.

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Chief Information Security Officers

are calling in cognitive reinforcements.

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34.

Chief Information Security Officers

are calling in cognitive reinforcements.

IBM Security serves 12,000 clients in 133 countries, employing a global network of 8,000 security professionals that monitor more than 35 billion events per day. Now the team has Watson for Cyber Security to help clients analyze quickly and at scale vast amounts of unstructured data previously inaccessible to traditional security tools, including an estimated 10,000 security research papers published per year and 60,000 monthly security blogs. IBM X-Force Exchange, launched in 2016, allows companies to contribute to and draw from a shared pool of security information, with 700 terabytes of data captured on cyber threats. And in Massachusetts, IBM just built the first commercial “cyber range,” a state-of-the-art, immersive training facility that enables companies to prepare for cyberattacks by mimicking the way the military prepares–simulating every likely scenario in advance.

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IT Managers

can easily integrate public and private clouds.

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35.

IT Managers

can easily integrate public and private clouds.

The partnership between IBM and VMware now enables IT managers to more quickly and seamlessly extend their on-premises VMware workloads from private data centers to the IBM Cloud. A unique and flexible hybrid approach allows enterprise CIOs to customize their cloud adoption, maintaining investments while modernizing their technology strategy to compete in today’s transforming landscape.

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Developers

can build applications that think.

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36.

Developers

can build applications that think.

The world is being rewritten in code, and its new builders—21 million software developers—are transforming entire industries. Already, 8.2 million of them are using cognitive computing, tapping IBM’s cloud, data analytics and Watson capabilities to create whatever they can envision. By 2018, it is expected that more than half of developers will embed cognitive services into their applications.

A Stanford University student’s DoNotPay app identified legal precedents to help overturn parking tickets and save motorists $5 million in fines. Bitly moved 25 billion links to the IBM Cloud to give developers faster, more responsive ways to understand online behavior and consumer interactions with their brands. Staples’ Easy System allows business customers to order supplies via voice, text or email.

Cognitive developers are transforming industries and shifting decision-making power within organizations. Only IBM provides all the services, tools, training and certifications necessary to help developers become next-generation builders. With Watson, IBM Cloud and data, developers are bringing together a set of tools that can infuse intelligence into all digital solutions.

Financial Professionals

are making the smart money smarter.

Illustration of Tax Preparers.

Tax Preparers

can find hidden credits.

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37.

Tax Preparers

can find hidden credits.

Weighing in at 74,000 pages—with thousands of new changes each year—the United States tax code is complex and voluminous, even for the savviest tax preparer. With Watson, H&R Block’s 70,000 professionals can now draw connections between tax laws, insights from the company’s deep database of 720 million tax returns over the past 60 years, and personal financial documents to maximize outcomes for customers. More than 10 million tax filers are expected to benefit this year.

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Compliance Officers

can save billions on regulatory costs.

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38.

Compliance Officers

can save billions on regulatory costs.

By 2020, there may be more than 300 million pages of banking regulations worldwide. Keeping pace is daunting and expensive: Banks spend about $100 billion per year on compliance efforts, and $150 billion more on fines and penalties. Promontory Financial Group, an IBM company, is training Watson on these complex financial compliance laws, giving it the ability to provide decision support on everything from reporting requirements for derivatives to consumer protection for mortgages—helping to safeguard banks, their customers and the global economy.

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Insurers

can prevent damage rather than pay for it.

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39.

Insurers

can prevent damage rather than pay for it.

Hailstorms cost car insurers more than $1 billion every year. Meteorologists are now teaming up with leading insurance companies to help car owners avoid damage and reduce claims. The Weather Company’s hyper-local prediction system can pinpoint the path of an imminent hailstorm down to 500 square meters, an area slightly larger than a basketball court. Policyholders are sent smartphone alerts to notify them when they are in harm’s way, urging them to move their vehicles under cover.

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Customer Service Professionals

can handle more questions.

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40.

Customer Service Professionals

can handle more questions.

No matter how simple a customer’s question, if an agent at one of Banco Bradesco’s 5,000 branches had a query about any of the bank’s 59 products, the agent needed to call the company’s contact center. But now Watson Engagement Advisor can answer these agents’ written or spoken questions in Portuguese, mining structured and unstructured data on everything from customer accounts to internal bank documents. Watson has improved response accuracy by 85 percent, leading to more satisfied clients and freeing up branch agents to focus on more complex customer issues.

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Bankers, Diamond Brokers and Shippers

can transact with trust.

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Bankers, Diamond Brokers and Shippers

can transact with trust.

The global digital economy depends on trust, not faith. Transactions—from real estate and securities to supply chains and logistics—often have dozens of participants, multiplying the chances for error, delay and fraud. Fortunately, a new technology has arrived that will do for trusted transactions what the Internet did for information.

Blockchain brings together shared ledgers with smart contracts, enabling the secure transfer across any network of any asset—whether physical (like a shipping container), financial (like a bond) or digital (like music).

With blockchain, researchers, retailers and traders around the world are ensuring that all parties can transact with trust.

With IBM, Maersk is creating solutions to digitize global trade, including a collaboration on blockchain to build trust and transparency into global supply chains.

Thanks to an application that startup Everledger runs on IBM’s z Systems Cloud, blockchain can track a diamond’s provenance from mine to finger.

For Walmart China, a blockchain pilot is following the journey of pork from farm to table, enabling tracking of details such as farm origins, factory data, expiration dates, storage temperatures and shipping information to better ensure food traceability, transparency and safety.

CLS is partnering with IBM to build distributed ledger technology to reduce risk and improve liquidity across the $5-trillion-per-day global foreign exchange market. The Depository Trust and Clearing Corporation is using the technology to permanently record and automate the sharing of secured data records of financial agreements.

The U.S. Food and Drug Administration is exploring the use of blockchain for the secure exchange of sensitive medical data such as electronic patient records, clinical trial data and health data from mobile devices.

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Civic Leaders

are ushering in a new urban age.

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Educators

can adapt to every student’s learning style and need.

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Educators

can adapt to every student’s learning style and need.

With Watson, learning can be personalized to allow students to learn at their own pace and in the ways that best suit them. Sesame Workshop is creating a new educational platform that will adapt learning programs to each preschooler’s individual learning preferences and aptitude. Teachers in Texas’ Coppell Independent School District are using a holistic view of an individual child’s data to personalize the ways in which they approach each of the district’s 12,300 students. Hundreds of third-grade teachers in the United States are piloting Teacher Advisor with Watson, created with the American Federation of Teachers and other partners, to provide customized math lessons and expert teaching strategies that strengthen instruction.

Sesame Workshop is looking to once again transform early learning, this time with Watson.

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Environmental Scientists

are improving the quality of life through air quality.

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45.

Environmental Scientists

are improving the quality of life through air quality.

With IBM Research, environmental scientists in Beijing have built Green Horizons, a cognitive system that can accurately determine where air pollution is coming from, where it will go and what effect it might have on citizens. Drawing from myriad sources—including industrial production, coal shipments, transportation patterns and weather forecasts—Beijing can make adjustments such as closing factories or limiting traffic during risk periods. Ultra-fine particulate matter was reduced by 20 percent in 2015. Environmental agencies in Delhi and Johannesburg also adopted these technologies in 2016 to address clean air initiatives.

Green Horizons is helping to improve air quality in Beijing, Delhi and Johannesburg.

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Illustration of Building Managers.

Building Managers

are listening to their structures—and saving millions.

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46.

Building Managers

are listening to their structures—and saving millions.

With Watson IoT, building managers and operators can make smarter decisions. Siemens Building Technologies Division’s cloud-based solution captures data generated by more than 70,000 connected buildings to spot energy usage and equipment problems in advance, saving millions of dollars and reducing carbon emissions by two million tons every year.

KONE enables one billion people to move on more than one million elevators and escalators worldwide. The Watson IoT Cloud lets KONE connect sensors in these conveyances to improve people flow and performance. With this data, KONE can predict potential outages, follow performance in real time, run tests remotely and dispatch technicians with better customer insight.

Clean, well-stocked restrooms make good impressions with customers, employees and tenants of any building. Delivered through the IBM Cloud, new technology from Kimberly- Clark Professional allows restroom attendants to monitor conditions remotely from any device or location, alerting them to potential issues before complaints come in. Sensors embedded into towel, tissue and soap dispensers, as well as door counters, send real-time alerts to managers regarding supply usage levels, jams and overall traffic. Cleaning staff can then be assigned to those areas that most need service. Supplies are better managed, costs are lowered and tenants are happier.

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Helpline Operators

can give answers in a New York minute.

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Helpline Operators

can give answers in a New York minute.

With Watson, New York’s 311 citizen helpline will use artificial intelligence to help people navigate life in the city. The system will help provide more user-friendly, up-to-the-minute and practical responses to 100,000 daily complaints, inquiries and calls for service–nearly 36 million a year.

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Principals

are preparing “new collar workers” for high-tech jobs.

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Principals

are preparing “new collar workers” for high-tech jobs.

A four-year college degree is no longer the only route to a good job. High school students from diverse backgrounds are getting a great education, building their skills and landing the “new collar” jobs of the emerging cognitive era. Pathways in Technology Early College High School (P-TECH), created by IBM with leading educational partners, offers a unique six year curriculum (grades 9–14) resulting in an associate degree. Dozens have already graduated ahead of schedule, prepared for jobs in high demand at IBM and many other companies. P-TECH will soon be available in 100 schools across six U.S. states and Australia.

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Police Officers

can stay one step ahead of criminals.

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Police Officers

can stay one step ahead of criminals.

Police work is shifting from reactive crime-fighting to proactively managing public safety—working across boundaries to analyze data, spot patterns and avert crimes before they happen. With IBM, 6,000 police departments around the world can now access more than a billion shareable documents from the cloud. They apply intelligent analytics to predict and prevent crime in ways never before possible, leading to reductions in violent crime of up to 40 percent in some U.S. cities.

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Food Inspectors

can thwart epidemics using supermarket scanners.

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Food Inspectors

can thwart epidemics using supermarket scanners.

From Salmonella to norovirus, foodborne illnesses afflict almost 1 in 10 people every year. The only way to prevent more from getting sick is to trace the problem back to the source of the contaminated food, which normally can take months. With IBM Research, public health officials can now use the data from simple supermarket scanners to analyze grocery receipts connected with as few as 10 reported cases of illness to find tainted sources within 12 hours or less.