Enterprise Design Thinking Toolkit

Guided activities to align your team and apply design thinking in your work today

Graphic showing design thinking iconography arranged in a grid
Define your AI strategy
AI Essentials: Intent

Determine why you would or wouldn’t use AI to solve your users’ problems.

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AI Essentials: Data

Identify the data that you have and what data you need to get.

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AI Essentials: Understanding

Deconstruct your data sources into the components that you need to teach your AI.

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AI Essentials: Reasoning

Revisit your big ideas and bring them down to earth.

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AI Essentials: Knowledge

Brainstorm the impact that your AI can have on people and the world.

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Synthesize research
As-is Scenario Map

Build a better understanding of your users’ current experience.

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Empathy Map

Build empathy for your users through a conversation informed by your team’s observations.

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Needs Statements

Outline what users need in order to achieve their goals.

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Stakeholder Map

Identify project stakeholders, their expectations and their relationship to each other.

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Plan your work
Assumptions and Questions

When your team needs a “reality check,” identify your assumptions and the best ways to address them.

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Experience-based Roadmap

Break down your long-term experience into the most essential near-term outcomes for your user.

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Hills

If you don’t know where you’re going, you might not get there. Use Hills to clearly state your intent in terms of user and market value.

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Prioritization Grid

Decide your next move by focusing on the intersection of importance and feasibility.

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Research Plan

Define your goals and action steps to understand your users and address your team’s unknowns.

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User Stories

Describe requirements as discrete tasks a user must do to reach their goal.

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Generate new ideas
Big Idea Vignettes

Rapidly diverge on a breadth of possible solutions to meet your users’ needs.

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Speculative Design Stories

Create short stories that predict your users’ future problems and produce novel solutions to address those problems.

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Storyboards

Communicate ideas through visual stories that showcase how they fit into your users’ lives.

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To-be Scenario Map

Draft a vision of your user’s future experience to show how your ideas address their current needs.

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Test your ideas
Cognitive Walkthrough

Observe users interacting with a prototype in order to evaluate its success.

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Feedback Grid

Gather and organize feedback from users, team members or stakeholders.

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Paper Prototypes

Communicate your ideas quickly by using cheap and versatile materials.

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Wireframes

Prototype digital user interfaces at low and medium fidelity to quickly get feedback.

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Gather user data
Contextual Inquiry

Observe users, in their daily context, to understand the “how” and “why” behind their behavior.

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Interviews

Get to know users or stakeholders by using the oldest trick in the book: reaching out and talking to them.

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Align your team
Daily Syncs

Stay informed on the team’s actions, ask for assistance, and surface blockers early.

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Hopes and Fears

Learn and discuss each others’ hopes and fears before starting a project or onboarding new team members.

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Playbacks

Tell stories to share your work and exchange feedback.

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Retrospectives

Reflect together at the end of an iteration and find ways to improve the way you work together.

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Next steps

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