KPI reports

Answer

Key Performance Indicators (KPIs) are the metrics that you define for measuring success toward strategic goals.

KPI reports make it easy to monitor the health of various metrics for a series of widgets on a workspace.

Using Events for KPIs requires that you to identify performance metrics conceptually to determine whether your web or native application is pursuing and reaching enterprise goals.

These goals can include:

• Increase revenue from the site
• Increase brand awareness among visitors
• Increase the size of your site user base

Specific goals include the following metrics:

• Conversion rates for the checkout process
• Average order value
• Percentage of search engine searches that use a sponsored or branded keyword
• Site registrations per campaign clickthrough

You can also use KPIs to identify aspects of the site that did not work, such as:

• Number of declined credit cards
• General failures to convert business process (start process but never complete)
• Application-level errors
• System errors

Our Knowledge Center documentation,

https://www.ibm.com/support/knowledgecenter/SSES6Y/cxcloud/Using/kpis.html

There is a video specifically on KPI reporting at,?

https://www.ibm.com/communities/analytics/customer-experience-analytics-blog/watson-customer-experience-analytics-training-education/

Go under the ?Behavior analysis: IBM Tealeaf on Cloud Customer Experience Analysis? section and select the training video? ?Using the Behavior Analysis Capability in Watson Customer Experience Analytics? ??