Why is the Most Clicked data missing in my Clickthrough Performance Report

The Clickthrough Performance Report provides a visual overview of the click information for each of the tracked hyperlink. The links are highlighted and color-coded to indicate above and below average performances and the most clicked link. In general, the report provides a heat-map showing the percentage of clickthroughs that an email link has received.

The color code for the clicked link is as follows:
  • Most Clicked link appears in orange.
  • AboveAverage links appears in green.
  • Below Average links appears in yellow.
In some cases, the Most Clicked area might not populate the clicks because the email can contain a responsive code for mobile, and the code might have the display set to hidden, which could be causing the issue. Verify the display attribute to view the Most Clicked information in the Clickthrough Performance Report.