IBM Campaign Administrator's Guide
- IBM Campaign administration overview
The Settings menu provides access to most of the tasks that Campaign administrators typically perform. - Security in IBM Campaign
Security policies control user access to the objects and features in IBM® Campaign. - Database table administration
IBM Campaign administrators must perform initial one-time tasks and routine administration tasks that pertain to database tables. - Customizing campaigns
Administrators can customize campaigns by using custom campaign attributes, initiatives, and products. - Offer template administration
Before administrators perform offer template management tasks, there are several important concepts to understand. - Audience level administration
IBM Campaign is delivered with a single audience level called Customer. You can define any additional audience levels that you need. Audience levels let flowchart designers target specific groups, such as Households, in marketing campaigns. - Contact history administration
Contact history is stored in the IBM Campaign system database in separate tables by audience level. Therefore, you need to set up audience levels before you begin working with contact history. - Response history administration
Before you begin working with response history, you should read the audience level administration topics and set up required audience levels. - Monitoring and controlling flowchart runs
Choose Campaign > Monitoring and use the All monitored runs page to view the status of all active flowcharts and suspend, resume, or stop flowchart runs. - Dimension hierarchy administration
A dimension hierarchy is a data construct that groups data into bins based on value ranges. Dimension hierarchies are the basis for a variety of reports. - Trigger administration
IBM Campaign allows you to define inbound and outbound triggers that can be used in all flowcharts in a partition. - IBM Campaign log files
IBM Campaign records information in several different log files. - Unique code administration
Each campaign, cell, offer, and treatment in Campaign has an identifying code that is generated by code generators, and conforms to a specified format. - Advanced settings for individual flowcharts
When a flowchart is open for editing, administrators can choose the Advanced settings option on the Admin menu to make administrative changes that affect only the current flowchart. - IBM Campaign integration with other IBM products
IBM Campaign optionally integrates with a number of other IBM products. - IBM Campaign listeners
The listener is a key component of IBM Campaign. It provides an interface between front-end clients and back-end analytical server processes. - IBM Campaign utilities
Administrators use the Campaign utilities to manage listeners, sessions, and flowcharts, and perform other important administrative tasks. - Non-ASCII data in Campaign
Campaign supports the use of localized data and non-United States locales, including multiple user-preferred locales within the same installation of the IBM application. - Campaign configuration properties
The configuration properties for IBM Campaign are located at Settings > Configuration. - Special characters in IBM Campaign object names
Some special characters are not supported in any IBM Campaign object names. In addition, some objects have specific naming restrictions. - Internationalization and character encodings
This section provides information on character encodings and language-sensitive database considerations, and lists the encodings supported by Campaign. - Campaign Error Codes
Campaign notifies users of error events when they occur with error messages that consist of a code number and error text.