- 1. Getting started
1. Getting started
Congratulations on becoming an IBM Business Partner®. IBM Partner Plus grants you access to technology solutions, resources, incentives and support to help you start innovating. This onboarding guide will direct you to resources that can help you grow your business with IBM.
Step into the Partner Portal
2. Onboard
IBM Partner Plus is anchored around simplicity and transparency in everything we do. That’s why we’ve aligned our tools, resources and growth initiatives to help you reach customers, educate you through rich content, and provide growth-based financial incentives for you to be profitable.
Review the program structure
Sell
A program designed to enable value-added resellers (VARs) and systems integrators (SIs) sell IBM hardware and software.
IBM Partner Plus equips partners with leading technology, a demand engine and learning opportunities to help them sharpen their expertise, expand their reach and grow their business.
Partners who sell with IBM have the option to sign a BPA, which authorizes them to market IBM infrastructure, software and services.
Partners who sell with IBM have the option to sign a CMR, which allows them to sell through digital marketplaces and provide those benefits to their clients.
Build
A program designed to help independent software vendors (ISVs), original equipment manufacturers (OEMs), and managed service providers (MSPs) to embed IBM technology into their commercial solutions.
IBM Partner Plus equips partners with tools that allow them to accelerate creating, promoting and selling their commercial solutions.
Partners who build their solutions with IBM technology have the option to sign an ESA, which authorizes them to purchase IBM products from IBM or an IBM ESA Tech Broker.
Service
A program designed to enable systems integrators and consultancies to help clients accelerate the adoption of AI and hybrid cloud technology by becoming a trusted expert in IBM technology.
IBM Partner Plus recognizes service provider partners with dedicated local resources and access to cocreation support for the development of service offerings to grow their business.
Partners offering services using IBM technology can sign the SBPA that incentivizes them to promote IBM technology in buying decisions with end customers through their offerings.
Explore the technology
Sell
As a business partner selling IBM technology, get access to resources on how to position IBM offerings in today’s market and articulate how IBM solutions solve business problems.
The Software Access Catalog is an exclusive collection of IBM software that allows partners to learn, develop, test and create proof of concepts—at no cost.
Partner technical enablement guides provide partners with focused learning guides that help accelerate a business partner’s learning and adoption.
Learn, sell and market IBM solutions with key insights and assets, for use across the sales cycle.
IBM Partner Plus Learning Hub allows partners to earn proficiency badges to tier up, receive incentives, and leverage practitioner advanced badges to find training focused on post-sales deployment.
Build
As a partner building with IBM technology, you get access to resources to test IBM technology and understand how it can enhance your commercial solutions.
The Software Access Catalog is an exclusive collection of IBM software that allows partners to learn, develop, test and create proof of concepts—at no cost.
Cloud credits let partners evaluate IBM technology, such as IBM watsonx™, to test integrations with their commercial solutions.
The IBM Digital Self-Serve Co-Create Experience (DSCE) allows partners to discover and try IBM’s AI portfolio.
IBM Partner Plus Learning Hub allows partners to earn proficiency badges to tier up, receive incentives, and leverage practitioner advanced badges to find training focused on post-sales deployment.
Service
As a partner building advisory services around IBM technology, get access to resources on how to position IBM offerings in today’s market and articulate how IBM solutions solve business problems.
IBM Partner Plus Learning Hub allows partners to earn proficiency badges to tier up, receive incentives, and leverage practitioner advanced badges to find training focused on post-sales deployment.
Learning paths provide an organized, role-based set of prescriptive learning experiences to prepare for a specialty or certification.
Learn, sell and market IBM solutions with key insights and assets, for use across the sales cycle.
Partner technical enablement guides provide partners with focused learning guides that help accelerate a business partner’s learning and adoption.
1. Getting started
Congratulations on becoming an IBM Business Partner®. IBM Partner Plus grants you access to technology solutions, resources, incentives and support to help you start innovating. This onboarding guide will direct you to resources that can help you grow your business with IBM.
Step into the Partner Portal
2. Onboard
IBM Partner Plus is anchored around simplicity and transparency in everything we do. That’s why we’ve aligned our tools, resources and growth initiatives to help you reach customers, educate you through rich content, and provide growth-based financial incentives for you to be profitable.
Review the program structure
Sell
A program designed to enable value-added resellers (VARs) and systems integrators (SIs) sell IBM hardware and software.
IBM Partner Plus equips partners with leading technology, a demand engine and learning opportunities to help them sharpen their expertise, expand their reach and grow their business.
Partners who sell with IBM have the option to sign a BPA, which authorizes them to market IBM infrastructure, software and services.
Partners who sell with IBM have the option to sign a CMR, which allows them to sell through digital marketplaces and provide those benefits to their clients.
Build
A program designed to help independent software vendors (ISVs), original equipment manufacturers (OEMs), and managed service providers (MSPs) to embed IBM technology into their commercial solutions.
IBM Partner Plus equips partners with tools that allow them to accelerate creating, promoting and selling their commercial solutions.
Partners who build their solutions with IBM technology have the option to sign an ESA, which authorizes them to purchase IBM products from IBM or an IBM ESA Tech Broker.
Service
A program designed to enable systems integrators and consultancies to help clients accelerate the adoption of AI and hybrid cloud technology by becoming a trusted expert in IBM technology.
IBM Partner Plus recognizes service provider partners with dedicated local resources and access to cocreation support for the development of service offerings to grow their business.
Partners offering services using IBM technology can sign the SBPA that incentivizes them to promote IBM technology in buying decisions with end customers through their offerings.
Explore the technology
Sell
As a business partner selling IBM technology, get access to resources on how to position IBM offerings in today’s market and articulate how IBM solutions solve business problems.
The Software Access Catalog is an exclusive collection of IBM software that allows partners to learn, develop, test and create proof of concepts—at no cost.
Partner technical enablement guides provide partners with focused learning guides that help accelerate a business partner’s learning and adoption.
Learn, sell and market IBM solutions with key insights and assets, for use across the sales cycle.
IBM Partner Plus Learning Hub allows partners to earn proficiency badges to tier up, receive incentives, and leverage practitioner advanced badges to find training focused on post-sales deployment.
Build
As a partner building with IBM technology, you get access to resources to test IBM technology and understand how it can enhance your commercial solutions.
The Software Access Catalog is an exclusive collection of IBM software that allows partners to learn, develop, test and create proof of concepts—at no cost.
Cloud credits let partners evaluate IBM technology, such as IBM watsonx™, to test integrations with their commercial solutions.
The IBM Digital Self-Serve Co-Create Experience (DSCE) allows partners to discover and try IBM’s AI portfolio.
IBM Partner Plus Learning Hub allows partners to earn proficiency badges to tier up, receive incentives, and leverage practitioner advanced badges to find training focused on post-sales deployment.
Service
As a partner building advisory services around IBM technology, get access to resources on how to position IBM offerings in today’s market and articulate how IBM solutions solve business problems.
IBM Partner Plus Learning Hub allows partners to earn proficiency badges to tier up, receive incentives, and leverage practitioner advanced badges to find training focused on post-sales deployment.
Learning paths provide an organized, role-based set of prescriptive learning experiences to prepare for a specialty or certification.
Learn, sell and market IBM solutions with key insights and assets, for use across the sales cycle.
Partner technical enablement guides provide partners with focused learning guides that help accelerate a business partner’s learning and adoption.