What it can do for your business
Identify propensity to buy
Identify propensity to buy or cross/up-sell by determining the level of engagement for each customer based on their behaviors.
Anticipate customer life events
Accurately predict potential life events for your customers to provide a proactive, personalized experience.
Identify “at risk” customers
Improve your ability to retain your most profitable customers by predicting attrition risks.
Drive Customer Profitability
Identify highly profitable customers for retention, marketing, and new product development.
- Dynamic segmentation based on customer behaviors
- Advanced pre-built Industry analytic models for faster ROI
- Cognitive models via Watson APIs for smarter decisions
- Integrated platforms, CRM, chatbots and dashboards