Google Hijacks the 404, Blackberry Gets Some Redundant IP
turbotodd 100000388Y Visits (2559)
Seoker.Com is reporting that the new Google toolbar beta is hijacking 404 error codes.
Translation: 404 error codes are typically the messages you see when you find a page on a given website that has been taken down or for whatever other reason no longer exists.
Typically, Webmasters of a site will determine what message to play back to the user via a customized 404 error page.
Google has seemingly decided to do no evil and intervene on our collective behalves with its new toolbar, and to create a new page hosted by Google to intercept that 404 traffic.
Which, as Seoker and others point out, includes a Google search box.
Today, a 404's likely what you'll find if you do a search on Google for Bill Gates' Facebook page, which, according to The Sun, Gates was using up to 30 minutes a day.
(Estimated Microsoft Productivity Impact. Ex-Microsoft CEO and current Chairman spending 30 minutes a day staying in touch with friends maintaining his Facebook account -- Minimum estimate: $250,000/hour)
Then again, considering Microsoft's $240M infusion in Facebook, you'd think he'd at least just trim it down to 15 minutes a day.
Of course, Gates et al are probably a little preoccupied throwing down the gauntlet at Yahoo!, which looks to evolve into a nasty institutional shareholder revolting trifecta.
If you didn't get any of this news because you were on the road yesterday, that's probably because your Blackberry was kaputz (a technical term).
The second outage in a year, ZDNet's David Greenfield reports that the four hour RIM outage came down to a pair of redundant IP address paths.
Ah, that old redundant IP address path problem, eh?
Good luck explaining that to Blackberry customers, including IT managers who seem to increasingly bear the brunt and incur the wrath of their mobile computing troops during such outages.
Said one customer in this AP story, "I don't know what happened, I don't care what happened. They need to save their excuses for someone who cares."
Me, I won't be joining the fair weather Blackberry crowd myself, as I've become a big fan (okay, err, junkie) since finding my Pearl in the rough last year, and I'd hate to be seen piling on.
So I'll just say that I do worry about folks (oh, say, like our President Bush, also a very notable Blackberry user) being out of the loop during such outages.
10-4, good buddy, I got your 20, over and out....hello? Hello-ooo!?? Did you copy that last??