The Global C-suite Study Series
What is top of mind for global business leaders?
What is top of mind for global business leaders?
Every year, the IBM Institute for Business Value (IBV) interviews C-suite leaders from around the world to discover what outperformers do differently. Since 2003, the IBV has collected data and insights from more than 70,000 executives and academics worldwide.
Our C-suite studies examine how executives’ perspectives have shifted over time—and what they expect to see in the future. Read our role-specific reports to learn what business leaders think about technology trends, business priorities, and how organizations can thrive today.

Locations of surveyed C-suite executives for our Global C-suite Studies
Reports by role
CDO
The 2025 CDO Study: The AI multiplier effect
Why do some Chief Data Officers (CDOs) see greater success than others? Learn what sets the CDOs who deliver higher ROI on AI and data investments apart.View the study
COO
The intrepid COO: Five strategies to shatter enterprise inertia
AI has moved beyond basic automation and productivity. Seven out of ten COOs report embracing a revolutionary approach called agentic AI—intelligent systems that don't just follow commands but actively reason, plan, and execute complex business strategies autonomously.View the study
CAIO
Solving the AI ROI puzzle
Chief AI Officers cut through complexity to create new paths to value.View the study
CMO
5 growth moves to win with AI
Operational courage has become the ultimate differentiator for CMOs. Most marketing organizations remain structurally incapable of delivering the bottom-line growth boards now demand. These five moves help fuel the growth engine.View the study
CEO
5 mindshifts to supercharge business growth
CEOs are under pressure to turn turbulence into opportunity. Activate five mindshifts to create clarity in crisis—and supercharge your organization’s growth with AI.View the study
Tech Exec
6 blind spots tech leaders must reveal
IT as a standalone function is dead. CTOs, CDOs, and CIOs must courageously expose the blind spots preventing their organizations from achieving AI advantage.View the study
CFO
6 power moves CFOs must make
Faced with a paradox of responsibilities—protecting stability while fueling transformation—CFOs are innovating ways to optimize their own potential and that of their teams.View the study
CSCO
Achieving data-led innovation for the modern supply chain
Business today is anything but usual—and this is especially true in supply chains, where it’s no longer a question of if a major disruption is coming, but when. Now is the time for Chief Supply Chain Officers to prepare for what happens next.View the study