Waeg, an IBM Company

Tackling complex Salesforce transformations for pan-European clients

Salesforce consulting services
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Driving growth from strategy to execution

After being acquired in 2021, Waeg is now fully integrated into IBM, further strengthening IBM’s capabilities across EMEA to deliver outstanding Salesforce solutions.

IBM is proud to integrate the Waeg team’s extensive expertise within the healthcare and life sciences, manufacturing and consumer packaged goods (CPG) industries. The team solves client business challenges with solutions that span B2B commerce, marketing cloud, CPQ (configure, price, quote) and sales and service transformations.

Insights

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IBM named a Leader in the 2025–2026 IDC MarketScape for Salesforce Implementation Services

As organizations unite data, AI and core systems into a single intelligent fabric, IBM Consulting® is helping pave the way. Together with Salesforce, we’re shaping the future of intelligent enterprise reinvention.

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The 2026-2027 State of Salesforce report

Explore how leaders are moving Salesforce AI from pilot into production with Agentforce. 

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Rewiring the C-suite: The fast track to 2030

CEOs are shifting from activity to measurable industry impact—sharper forecasts, stronger experiences, tighter security, and sustainable growth.

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The enterprise in 2030

AI isn’t just enhancing the business model. By 2030, it will be the business model. That means business leaders must abandon the comfort of incremental change and embrace constant evolution to stay relevant.

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