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Get 50% off your first IBM Cognos Analytics subscription
Use promo code AMEXCOGNOS50 at checkout to claim your 50% discount. Renewals excluded. Offer valid until 30 June 2026.*
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American Express merchants save 50% on IBM Cognos Analytics

You don’t need more reports. You need a clearer view of your business.

Practical business analytics for everyday decisions

Most small and medium-sized businesses already have data in payment systems, spreadsheets, accounting tools and commerce platforms. The hard part is turning that information into one clear picture you can use for data-driven decision-making.

IBM Cognos Analytics helps you bring business data together to track performance, spot trends and make better decisions without spending hours on manual reporting or data analysis.

Features

Bring your key numbers into one place and turn them into dashboards and data visualizations that are easy to understand. Instead of jumping between spreadsheets and disconnected systems, you can see trends faster, track performance more clearly, and understand what is changing in your business.

That means less guesswork and a faster path from data to action.

Replace repetitive manual work with reporting that is simpler to manage and easier to share with your team. IBM Cognos Analytics helps you create more consistent reports without spending so much time gathering numbers from different sources.

The result is less time formatting spreadsheets, better reporting optimization and more time focusing on the business.

When different people work from different numbers, it gets harder to make confident decisions. Cognos Analytics helps you keep reports more consistent, reduce reporting errors and make it easier for teams to work from the same view of the business.

That gives you a stronger foundation for reporting, planning and day-to-day decision-making.

You should not need advanced technical skills to understand your business data. With AI-powered assistance, users can ask questions in natural language, generate visualizations and uncover insights faster.

That helps more people do useful data analysis, explore trends and get answers on their own without waiting on specialists or digging through data manually.

Use cases
Revenue performance

Track sales trends, revenue changes and customer behavior over time so you can see what is helping or hurting performance.

Business health

Monitor the KPIs and business metrics that show growth, slowdown or new opportunity.

Operational visibility

See activity across channels or locations in one place to understand what is happening across the business.

Reporting efficiency

Reduce repetitive spreadsheet work and make recurring reporting easier to manage, share and improve over time.

Forecasting and planning

Use forecasting and predictive analytics to spot patterns earlier, plan with more confidence and support smarter business decisions.

How it works

1 Bring business data together

Combine data from the tools and systems your business already uses

2 Organize it into a clearer view

Use governed data models and consistent reporting structures so teams can work from the same numbers

3 Build dashboards and reports

Create dashboards, visualizations and reports that make performance easier to track and to share

4 Explore, act and improve

Use AI-powered insights, forecasting and self-service analysis to spot trends, answer questions faster and support better day-to-day decisions

Choose the right plan for your business

Standard

Get started today with the essential Cognos® Analytics capabilities. Ideal for smaller teams needing on-demand analytics with quick implementation and flexible pricing.

USD 11.25
Starting at price per authorized user*

Included in Standard:

  • Dashboards, visualizations and stories
  • Receive reports only
  • Data modules
  • Mobile app
  • Basic administration
  • Hosted and managed by IBM
  • AI capabilities and AI assistant

Premium

Get started today with the essential Cognos® Analytics capabilities. Ideal for smaller teams needing on-demand analytics with quick implementation and flexible pricing.

USD 44.90
Starting at price per authorized user*

Included in Premium—all Standard features, plus:

  • Create, run and schedule reports
  • Data explorations
  • Custom visualizations
  • Advanced administration

Need help getting started?

Get started with a plan that fits your business, then explore dashboards, reporting, AI-powered insights and forecasting at your own pace.

How to get started product tour

This guided demo walks you through key features, from data prep to visualization, reporting and AI functionality to get you started quickly.

Short how-to videos

Explore quick and easy-to-follow tutorials that help you grasp key features, build reports and gain insights—one step at a time.

Accelerator catalog

Find ready-to-use dashboards, datasets, reports and templates that help you get started faster and deliver insights more efficiently.

IBM Cognos Analytics community

Get constant access to tips and tricks from IBM experts and their peers. In addition, take advantage of the opportunity to influence product direction for IBM’s analytics portfolio.

Next steps

Not ready to buy yet? Start with a free trial.

Try IBM Cognos Analytics free for 30 days and see how it can help you understand your business data more clearly.

  1. Start a free trial
Footnotes

* This offer is applicable only when purchased on IBM.com and cannot be combined with other promotions. Prices shown are indicative, may vary by country, exclude any applicable taxes and duties, and are subject to product offering availability in a locale. Subscription cost will renew at the then current price at the end of the first year. Renewals are excluded from promotions.
** Prices shown are indicative, may vary by country, exclude any applicable taxes and duties, and are subject to product offering availability in a locale.