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Developers may code individually, but universally they have a sense of community. IBM Developer branded merchandise promotes community whenever developers gather for events or work around the world using our merchandise.



There’s a wide lineup of IBM Developer merchandise that’s regularly evaluated and refreshed to reflect the needs and feedback from our global event teams.


For T-shirts and hats, there are two basic design options: universal or developer city. When you are supporting a general event that doesn’t take place in a city with an approved developer city pictogram, choose the universal design. Items with this branding feature the Build Smart. Build Secure. tagline for the IBM Developer brand, or the IBM rebus graphic. Additional apparel options include hooded jackets and socks sporting the IBM rebus.


Tote bags come in universal event or developer city designs. Cinch sacks and drinkware items are available with universal event artwork only.


Useful smaller items carry the IBM Developer brand with both universal event and developer city artwork.

How to order

You can order IBM Developer branded merchandise through the IBM Logo store. When you open the store link, find your country and contact one of the authorized IBM Logo Merchandise special-order suppliers to get a quote and place an order. All IBM Developer merchandise must be purchased from an authorized supplier, using the special-order process and procurement guidelines for the store.

Open the IBM Developer merchandise catalog to see available items. Please note the unique product code assigned to each item and reference it in your inquiries and logo store ordering process.

Keep in mind that prices, minimum order quantities and item availability will vary based on the ordering country. For any IBM Developer merchandise questions, please email the IBM Logo store.