Every day, U.S. government entities interact with millions of citizens in the execution of their core missions. And while missions vary among organizations, one thing remains constant: serving the citizen – the taxpayer, the traveler, the veteran, the student. Serving the citizen is and always has been the foundation of our government.
But rapidly advancing technical innovations are fundamentally changing user expectations. Today, the last best experience that anyone has becomes the minimum expectation for the next experience. With these changing dynamics as a backdrop, organizations must begin to reimagine how they innovate, operate and engage with clients. At IBM, we call this Digital ReinventionTM.
This design practice represents a significant shift in the way organizations approach challenges in order to improve the lives of their clients. It also encompasses a distinctive culture that helps accelerate innovation and human-centric product and services delivery. At IBM, our mission is to co-create with clients, contemplating throughout the needs and experiences of the end user.
This week, we officially opened the doors to an IBM iX Studio in Washington, D.C. – the latest addition to the network of 35+ IBM design studios worldwide, where design thinking translates into business outcomes. The studio primarily will serve U.S. federal clients, and is open to state, local government and commercial clients as well.
Our IBM iX teams blend strategy, technology and creativity to tackle the most difficult challenges. IBM iX Studios provide unique, highly collaborative spaces where our teams and clients can co-create in new ways and in an atmosphere that cultivates innovation. You can feel the energy, see work in progress, and witness a distinctive culture of design.
A design-driven approach hastens the pace of outcomes that impact myriad industries and end-users. The concept infuses science and technology with creative thinking and initiatives, embodying a new era for design, development and consumption worldwide. Design culture and thinking are helping private and public sector entities reinvent the ways in which they tackle business challenges and get to enduring, user-centric solutions.
The recent promising news about Covid-19 vaccines is in sharp contrast to the absence of a vaccine for HIV, despite decades of research. Unlike Covid-19 with a single viral isolate that shows minimal diversity, HIV circulates in a wide range of strains that so far have proven impervious to a single vaccine. Fortunately, more people […]
IBM has never avoided taking on big challenges. At IBM, we are privileged to drive impact at scale. We take on challenges that transform our clients, impact people’s lives and innovate for future generations as we strive to effect systematic societal change. Over the course of our 109-year history, the evidence has become clear that […]
Humans have been plying the seas throughout history. But it wasn’t until the late 19th century that we began to truly study the ocean itself. An expedition in 1872 to 1876, by the Challenger, a converted Royal Navy gunship, traveled nearly 70,000 nautical miles and catalogued over 4,000 previously unknown species, building the foundations for modern […]