To better understand the benefits, costs, and risks associated with implementing IBM Cognos Analytics, Forrester Consulting interviewed four real IBM customers for this 2020 commissioned study and determined the following benefits realized over a three-year period:
• Optimized staffing and inventory management at present value of $3.5M
• 93% more streamlined reporting through self-service (and more rapid and accurate decision-making)
• Incremental gross profit uplift of $2.1M
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