Educators at Coppell Independent School District in Texas use new app to tailor learning experiences to student’s interests and aptitudes.

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Local Motors has made Olli, a public transit solution that speaks with riders in natural language.

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Watson is at work in 45 industries across 20 countries.

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Watson is a cognitive technology that can think like a human.

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With Watson, you can analyze and interpret all of your data, including unstructured text, images, audio and video.

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With Watson, you can provide personalized recommendations by understanding a user's personality, tone, and emotion.

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With Watson, you can utilize machine learning to grow the subject matter expertise in your apps and systems.

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With Watson, you can create chat bots that can engage in dialog.

Start building with Watson APIs

Tap into the power of Watson through APIs that allow you to build cognition into your apps and products, whether it’s a web or native app, or even robotics.


Sample code

Get a jumpstart building your cognitive app with an all-in-one kit that includes boilerplate code, helper libraries and an example application.

Browse all sample code

Starter kits

Get a jumpstart building your cognitive app with code examples that combine multiple services for common use cases.

Explore starter kits

Browse Watson APIs and try for free on Bluemix, IBM's PaaS.

Gain insights with Watson Products

We offer solutions and applications for a range of industries to gain insights from unstructured data and scale your employee's expertise.


Watson Virtual Agent

Help your customers help themselves. Provide them with instantaneous, personalized support - wherever and whenever they need it.

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Watson Explorer

Combine the power of cloud-based enterprise search, content analysis and cognitive solutions to connect and view data insights across silos, for better outcomes.

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See how you can transform your industry or profession with Watson.