See how businesses across industries are using IBM WatsonTM to put cognitive to work.
Start your cognitive journey
See how Marchesa + IBM WatsonTM created a fashion first for the 2016 Met Gala, and explore how businesses around the world are putting cognitive to work.
Law / ROSS Intelligence
Cognitive law outthinks data overload.
Fashion / Marchesa
How do you make a cognitive dress? Find out now.
Solutions for Cloud, Cognitive, Mobile and more
The right products and solutions to meet your needs.
Government / Beijing
Cognitive government outthinks smog. Watch the video and learn more about fighting pollution with data.
Healthcare / Cleveland Clinic
Cognitive healthcare outthinks data overload. Watch the video and learn more about IBM Watson Health.
Ken Watanabe + IBM Watson on communication. Watch the video and learn more about overcoming language barriers with cognitive.
Healthcare / Welltok
Cognitive wearables outthink couches. Learn how.
Retail / The North Face
Cognitive retail outthinks one-size-fits-all. Watch the video and learn more about IBM Watson and shopping.
Veterinary Medicine / LifeLearn
Cognitive veterinary medicine outthinks information overload. Watch the video learn and more about IBM Watson and pet care.
Cognitive vehicles outthink traffic. Watch the video and learn more about connected cars.
Sports / Under Armour
Under Armour and IBM Watson help everyday athletes achieve new personal bests. Learn how.
Sports / Toronto Raptors
Watson APIs and IBM Sports Insight Central help strategize optimal combinations. Learn how.
Sir Ridley Scott + IBM Watson on images. Watch the video and learn why A.I. isn’t something to be afraid of.
Turn transactions into engaging experiences with real-time tools.
Banking / Westpac
Cognitive banking outthinks bankers’ hours. Listen to the podcast and try IBM Watson Explorer.
IBM Watson on education. Watch the video and learn more about cognitive learning tools.
Bob Dylan + IBM Watson on language. Watch the video and learn more about AlchemyLanguage.
Education / Serious Games
Cognitive education outthinks old school. Watch the video and learn about using games to develop cognitive computing skills.
Tavi Gevison + IBM Watson on trendspotting. Watch the video and learn more about cognitive retail.
Banking / IRIS Analytics
Cognitive banking outthinks fraud. Learn how.
Insurance / Swiss Re
Cognitive insurance outthinks risk. Learn how.
Hospitality / SoftBank
Cognitive hospitality outthinks service. Watch the video and meet Pepper the cognitive robot.
Serena Williams + IBM Watson: A conversation. Watch the video.
Stephen King + IBM Watson on storytelling. Watch the video and learn more about IBM Watson language, vision, speech and data APIs.
Tom Watson + IBM Watson: A conversation. Watch the video.
IBM Watson APIs are powering apps that can give athletes insights to optimize their performance. Explore the cognitive sports APIs.
Richard Thaler + IBM Watson on economics. Watch the video and learn more about IBM Watson Tradeoff Analytics.
Sports / Orreco
Orreco and IBM Watson help world-class athletes achieve incremental gains and optimize their overall performance.
Finance / Alpha Modus
Cognitive finance outthinks volatility. Watch the video and learn how Alpha Modus reinvented investing.
IBM Watson on security. Watch the video and learn how to anticipate the unknown.
Sheila Bair + IBM Watson on risk. Watch the video and learn how to unlock revenue, reduce costs and mitigate risk.
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