This is the era of cognitive business

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How can your business become cognitive?

Your industry is facing an explosion of data. But when you unleash IBM Watson’s cognitive technologies to understand, reason and learn from it, you can change the future. See how your business can become cognitive.

Design a Cognitive Strategy

Which experts will train the system? Which products, services, processes and operations should be cognitive, and which not? What data do you need?

IBM Cognitive Business Solutions is supported by over 2,000 specialists, the collective experience gained in over 50,000 analytics engagements and world-leading IT consulting services and partnerships, such as Facebook.

Extend Cognitive with Analytics

Ensure you can collect and curate the right data – structured and unstructured. The data you own, data from others and data available to all.

IBM Analytics leads the way with data partnerships, such as Twitter and The Weather Company, and enables anyone engaging with data to ask questions, uncover patterns and pursue breakthrough ideas.

Move to a Cognitive Cloud

Optimize cloud services for your industry, your data sets and cognitive APIs. The hybrid platform you build on must be able to integrate front-office data with core systems of record.

IBM Cloud offers a robust, complete and secure hybrid cloud. And IBM Bluemix is growing 10 times faster than the overall PaaS market, with more than 100 services in 99 countries.

Build a Cognitive Infrastructure

Evolve your IT infrastructure for cognitive workloads.

IBM Systems – from software that integrates and manages APIs, to POWER8® and mainframe servers, to flash and software-defined storage – are designed for the data and analytics required to deliver cognitive services. And IBM Global Technology Services® is starting to apply Watson to the way services are delivered.

Adopt Cognitive Security

As cognition moves into every part of your business – and every part of the world – it is essential that every transaction, piece of data and interaction becomes secure. Your business, and your reputation, depend on it.

With a team of 6,200 security professionals in 36 security centers worldwide, monitoring 133 countries and 20 billion events per day, IBM Security can act on threats before they become attacks.

 

How can your business become cognitive?

Your industry is facing an explosion of data. But when you unleash IBM Watson’s cognitive technologies to understand, reason and learn from it, you can change the future. See how your business can become cognitive.

Design a Cognitive Strategy

Which experts will train the system? Which products, services, processes and operations should be cognitive, and which not? What data do you need?

IBM Cognitive Business Solutions is supported by over 2,000 specialists, the collective experience gained in over 50,000 analytics engagements and world-leading IT consulting services and partnerships, such as Facebook.

Extend Cognitive with Analytics

Ensure you can collect and curate the right data – structured and unstructured. The data you own, data from others and data available to all.

IBM Analytics leads the way with data partnerships, such as Twitter and The Weather Company, and enables anyone engaging with data to ask questions, uncover patterns and pursue breakthrough ideas.

Move to a Cognitive Cloud

Optimize cloud services for your industry, your data sets and cognitive APIs. The hybrid platform you build on must be able to integrate front-office data with core systems of record.

IBM Cloud offers a robust, complete and secure hybrid cloud. And IBM Bluemix is growing 10 times faster than the overall PaaS market, with more than 100 services in 99 countries.

Build a Cognitive Infrastructure

Evolve your IT infrastructure for cognitive workloads.

IBM Systems – from software that integrates and manages APIs, to POWER8® and mainframe servers, to flash and software-defined storage – are designed for the data and analytics required to deliver cognitive services. And IBM Global Technology Services® is starting to apply Watson to the way services are delivered.

Adopt Cognitive Security

As cognition moves into every part of your business – and every part of the world – it is essential that every transaction, piece of data and interaction becomes secure. Your business, and your reputation, depend on it.

With a team of 6,200 security professionals in 36 security centers worldwide, monitoring 133 countries and 20 billion events per day, IBM Security can act on threats before they become attacks.

How cognitive computing can revitalize your industry

Pioneering organizations are already leveraging cognitive capabilities to realize significant business value and help solve some of society’s greatest challenges. See how to achieve first-mover advantage.

Cognitive business at work: case studies

Cognitive computing brings together a potent combination of code, tools and data streams that can evolve your business into one that thinks.

Gwinnett County Public Schools

Gwinnett County Public Schools

Georgia’s largest schools system was able to look beyond test results to make fair comparisons between schools with radically different student populations.


AMC Networks

AMC Networks

New insights into audience preferences and viewing patterns allowed the network to make smarter scheduling and data-driven marketing decisions.

media control GmbH

media control GmbH

Social media analytics helped Europe’s top media-ranking provider discover early clues that pointed it toward tomorrow’s bestsellers

Comdata

Comdata

When drivers were able to choose the best fueling locations based on optimal timing, routes and prices, fleet operating costs were reduced

ALT

National Institutes of Health

Faster, deeper insight opened up opportunities for researchers to identify diseases and develop treatments to improve public health

ALT

Tennessee Highway Patrol

The department used predictive analytics to help prevent road accidents and save lives

Cognitive business is powered by IBM Watson

IBM Watson is a cloud-based API platform, allowing an ecosystem of innovative developers to bring cognition to products, services and processes in incremental steps. Watson now has 28 APIs underpinned by 50 technologies. Soon, Watson will interpret data that human senses cannot, such as infrared and sonar, and by the end of 2016 there will be nearly 50 Watson APIs.

Investment Advisor

Combines IBM Watson Personality Insights and IBM Watson Tradeoff Analytics services to recommend suitable funds and agents for clients.

Services used

Speech to Speech

Attempting to break language barriers, this app uses three Watson services to translate your speech instantly and speak the translation aloud in a foreign language.

Services used

Questions on the Natural Language Classifier

This application shows how to build a question-and-answer application using a small amount of training data, and demonstrating best practices for using the service.

Services used

What's In Theaters

Allow users to converse with Watson in order to search for current or upcoming movies using the 'themoviedb.org' database.

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Cognitive Head Hunter

Helps a candidate find the next job position.

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Designer Match

Helps you find accessories by matching designer personalities

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NYC School Finder

Find the best NYC school for your child.

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Your Celebrity Match

Enter your Twitter handle to see which celebrities' personalities are most similar to yours!

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People in the News

See who is trending in the news on an hourly basis.

Services used

Videos


MD Anderson and IBM Watson collaborate to end cancer.

As part of its Moon Shots program, MD Anderson Cancer Center is using IBM Watson to help bring cancer research and practice into closer alignment.

Learn how Watson can help you
transform your industry

Watson’s offerings can enable you make brand-new connections between data sets, transform the way
people and organizations interact, and customize your own cognitive applications in a matter of weeks.